Buffer's Chief Product Officer on how it connects a fractured internet

"We all have to thank Elon Musk for all that amazing innovation and disruption that's happening. Many changes that he has brought to X are now driving that interesting innovation." Buffer Chief Product Officer Maria Thomas discusses how social media has changed over the company's 13-year history and how the company is building a headless ecommerce equivalent for posting 'content' on a fractured internet. Sponsored by Float (Finance on auto-pilot) and SAAS NORTH (use the code 'betakit25' to get your tickets).