Build a Brand That Never Goes Out of Style—Because It’s YOU with Sigute Zitikyte

Sigute Zitikyte is a personal brand strategist, writer, and business coach leading the Multi-Passionate movement—a platform created for high-achieving women who are done choosing between their creativity, ambition, and authenticity.She’s helped hundreds of women stop playing small, embrace the full spectrum of who they are, and confidently build brands that reflect who they are, not just their résumés. From breaking cycles of people-pleasing to owning their voice and vision, Sigute teaches you how to build with clarity, consistency, and courage.00:00 Introducing Sigute02:26 Where Sigute's Story Begins03:40 Why Identity Shaped Her Brand Voice05:00 Does Your Environment Give You the Nourishment You Need?07:11 Split Identity or Secret Superpower?08:40 The Moment It All Clicked in Malaysia10:00 How Her Parents Inspired Her Reading & Writing13:12 Why Sigute Always Had 3 Jobs13:41 Planting Seeds In Your Career17:55 Applying to Mindvalley with 24 Hours’ Notice21:57 How Mindvalley Shaped Her View of Work23:58 Starting Her First Blog in Kuala Lumpur29:10 Getting Her Dream Job at Shopify31:14 Starting Her Fractional Consulting Business33:12 The Truth About Long-Term Brand Building34:30 The Value of a Resonant Audience37:33 How Sigute Avoids Getting Trapped in Her Business39:30 How to Sell to a High-Caliber Audience42:13 Her Long-Term Vision: A Villa in France44:08 A Morning Routine Rooted in Joy58:30 Pouring Love into the EverydayConnect with SiguteLinkedIn: Sigute ZitikyteBook: Multi-Passionate: How to Claim Your Identity and Radiate as a Multi-Passionate in a Linear World Website: sigutezitikyte.comInstagram: Sigute ZitikyteThought Leader SocietyConnect with NaomiWebsite: www.naomihaile.comLinkedIn: Naomi HaileInstagram: @naomiahaileTwitter: @naomiathaileYouTube: Naomi Haile