EPISODE · Jul 9, 2025 · 49 MIN
Build a Business, Not Just a Brand: The Truth About Sustainable Coaching (feat. Dr. Sheena Howard)
from Upscale Your Coaching Business Podcast · host Jaimie Skultety & Mark Kanty
Think your coaching brand is all you need to succeed? Think again.In this episode, we're joined by Dr. Sheena Howard—a seasoned coach and strategist—who helps us shift our thinking from flashy to foundational. Together, we dig into the framework for creating a coaching business that lasts beyond trends, follower counts, and seasonal offer cycles.You’ll discover:What “sustainable coaching” really means—and why it mattersHow to build scalable systems that support long-term growthThe mindset shifts that move you from personal brand to professional legacyReal-world tools and tactics Dr. Howard uses with her clientsIf you're ready to go beyond visibility and build a resilient coaching business that supports your impact and income for years to come, this is the episode you’ve been waiting for.Contact Dr. Sheena Howard:https://www.linkedin.com/in/drsheenahowardhttps://poweryourresearch.comhttps://www.patreon.com/drsheenahowardJoin our free 5-day M.A.P. Workshop (Monetize, Accelerate, Prosper) and discover how to create meaningful progress and profits in your coaching business. Whether just starting or ready to scale, this workshop offers the momentum and clarity needed to succeed. Register here: https://upscaleyourbusiness.com/5-day-map
What this episode covers
Think your coaching brand is all you need to succeed? Think again. In this episode, we're joined by Dr. Sheena Howard—a seasoned coach and strategist—who helps us shift our thinking from flashy to foundational. Together, we dig into the framework for creating a coaching business that lasts beyond trends, follower counts, and seasonal offer cycles. You’ll discover: What “sustainable coaching” really means—and why it mattersHow to build scalable systems that support long-term growthThe mindset ...
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Build a Business, Not Just a Brand: The Truth About Sustainable Coaching (feat. Dr. Sheena Howard)
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