Build A Six-Figure Brand Using The Salon Suite Model with Patrice “Sway” McKinney

Interview with Patrice “Sway” McKinney: Patrice “Sway” McKinney is a trailblazing entrepreneur, educator, motivational speaker, author, and investor, widely recognized for her transformative impact on the beauty industry. As the founder of Encore Salon Suites, the first Black-owned salon suite brand to achieve franchisor status, Patrice has redefined what success looks like in the industry. She also created The Salon Suite Model, a groundbreaking online program that has equipped hundreds of aspiring entrepreneurs around the world to launch and grow their own salon suite businesses. Patrice’s journey began in Atlanta, where she earned her master barber/stylist license in 2013. A year later, she opened her first mini salon, where she quickly identified the immense potential of the salon suite model. By 2016, she co-owned her first salon suite business, paving the way for the launch of her own brand, Encore Salon Suites. Today, the brand boasts five locations in Georgia, two of which are franchise locations. A sought-after business strategist, Patrice has empowered thousands of beauty professionals to scale their businesses to six figures and beyond. Her mission is to guide beauty professionals toward financial freedom by transitioning them from behind the chair to creating passive income streams. Through her work, she inspires others to build sustainable wealth and design a life that aligns with their biggest dreams. Patrice’s influence extends far beyond her business ventures. As an award-winning leader, mentor, and educator, she actively shares her expertise through public speaking engagements, consultations, ebooks, webinars, courses, and engaging social media content. She has earned widespread recognition, including features in leading publications and multiple awards for her contributions to the industry. Patrice is also a respected educator at the prestigious Bronner Bros. International Beauty Show and a frequent speaker at conferences and expos. With over a decade of experience, Patrice has perfected the art of starting, managing, and scaling salon suite businesses. After navigating the challenges of her first two locations, she developed proven systems to streamline operations, expand to multiple locations, and achieve lasting success. Her expertise has enabled hundreds of entrepreneurs across the U.S. and Canada to launch and scale their salon suite Businesses. Patrice is deeply committed to helping others succeed. By offering step-by-step guidance and lifetime support, she equips entrepreneurs with the tools and strategies needed to avoid common pitfalls, build profitable businesses, and create stress-free operations. Her unwavering dedication ensures her clients achieve not only financial success but also the freedom to live life on their own terms. Links: https://www.instagram.com/sway_thepro/?hl=en https://linktr.ee/Sway_ThePro?fbclid=PAZXh0bgNhZW0CMTEAAaeqNqgYwazaNGbqDXNShlsCkNkGVNX0HqQzA5d-3Vd8_WAoY1j8tTlxddx0KA_aem_HozNcRuaysKvo_uvvJJSbw Rate The Look: Julia Louis-Dreyfus Nicole Kidman Bretman Rock News from TheTease.com: https://www.thetease.com/olaplex-just-launched-its-no-4fine-and-no-5fine-system-and-its-specifically-designed-for-fine-hair/ https://www.thetease.com/summer-hair-wellness-recos-for-blondes-swimmers-and-sun-soaked-strands/ More from TheTease.com: Instagram: https://www.instagram.com/readthetease/ (readthetease) Instagram: https://www.instagram.com/volumeupbythetease/ (volumeupbythetease) Instagram: https://www.instagram.com/kellyehlers/ / (KellyEhlers) Instagram: https://www.instagram.com/eljeffreycraig/ (eljeffreycraig) Web: https://www.thetease.com (TheTease.com) Email: [email protected] Credits: Volume Up is a Tease Media production. This episode was produced by Monica Hickey and Madeline Hickey. James Arbaje is our editor and audio engineer. Thank you to our creative team for putting together the graphics for this episode. Thank you to the team who helped create our theme song. Show them some love and check out their other work! Josh Landowski: https://www.instagram.com/josh_landowski/