Build Mode vs. Sell Mode: The ADHD Cave Problem

ADHD making business harder than it needs to be? Try these free resources: 🧠 Start with my free Weekly ADHD Dashboard – The “Brain-first” system I use to plan my week and make consistent progress. 👉 https://bit.ly/build-modevs-se-ll-mode-the-adhd-cave-problem ------------------------------------------------------------- Welcome to the ADHD Entrepreneur Accelerator Podcast. Host Steve August, Founder of ADHD Entrepreneur Accelerator (AEX) and Steve August Coaching, shares a solo episode on the challenge of balancing build mode and sell mode as an ADHD entrepreneur. He explains how getting deep into creation can lead to going quiet on marketing and outreach. Steve talks about all-or-nothing thinking, how it affects consistency, and why it is important to challenge that mindset. He introduces a simple, good, better, best approach to stay visible while building. This episode highlights the importance of setting timeframes, doing minimal actions, and working with your brain to stay consistent. Steve shares a personal experience of being deep in build mode while working on his program and how it affected his ability to stay consistent with marketing and outreach. He explains that ADHD can lead to all-or-nothing thinking, which makes it harder to balance creating and selling at the same time. Steve highlights the importance of questioning these thoughts, adjusting expectations, and focusing on small, consistent actions. He also emphasizes setting clear timeframes and doing minimal outreach to stay visible. The focus is on self-awareness, simple systems, and maintaining progress while building. Key Takeaways: Balance Build and Sell: Stay visible with simple actions. Challenge All or Nothing Thinking: Progress still counts. Take Small Actions: Focus on good enough output. Additional Insights: Build Mode Pulls Focus: Deep creation can reduce time spent on marketing and outreach. Set Clear Limits: Having a timeframe helps you avoid staying in cave mode too long. Minimum Effort Matters: Small actions keep you visible even during busy build phases. Here are a few quotes from the episode: “It’s really easy for ADHD brains to go into a little bit of their cave and just create.” - Steve August “Anything that’s put out there is by default good.” - Steve August “Give yourself a timeframe for when you’re going to come out.” - Steve August Join Steve August as he shares how being deep in build mode affected his focus on marketing and outreach as an ADHD entrepreneur. Learn how to stay visible with simple actions, challenge all-or-nothing thinking, and set clear timeframes while building. Episode Highlights: [00:00] - Grab Your Free ADHD Dashboard to Master Your Week! [00:28] - Why ADHD Entrepreneurs Hide in "Cave Mode" [01:47] - The Danger of Going Dark on Marketing & Selling [02:36] - Stop All-or-Nothing Thinking (You're Doing More Than You Think) [04:00] - Use "Good, Better, Best" Instead of Chasing Perfection [05:30] - Give Yourself a Deadline & a Minimum to Stay Visible FOLLOW THE HOST: LinkedIn: https://www.linkedin.com/in/steve-august-b2b-adhd-business-founder-coach/ Company LinkedIn: https://www.linkedin.com/company/adhd-entrepreneur-accelerator/ August & Wonder: https://www.linkedin.com/company/augustandwonder/ Website: https://steveaugustcoaching.com/ Email: [email protected] X: https://x.com/steveaugust Instagram: https://www.instagram.com/steveaugustpdx/ FOLLOW THE PODCAST: Apple Podcast: https://podcasts.apple.com/us/podcast/rocket-ship-founder/id1659287071 YouTube: https://www.youtube.com/@ADHDEntrepreneurAccelerator Spotify: https://open.spotify.com/show/4rQhk7bt3ZriSNfeVLxBj9?si=10ec3f4b0a374035