Build the Rocket, But Don’t Forget the Life

This week on KP Unpacked—the number one podcast in AEC—Jeff Echols and KP Reddy unpack the Sunday Scaries post that broke the internet (or at least LinkedIn).It all started with a Talking Heads lyric and a throwback photo… but quickly sparked a bigger conversation:What’s your 10-year plan—for yourself, not your startup?KP shares hard-won lessons from building (and walking away from) multimillion-dollar businesses, why too many founders confuse “in flight” with “on course,” and how to evaluate whether you're heading to Mars—or just orbiting Earth.You’ll learn:Why quick exits are the exception, not the ruleHow to identify when to abort, pivot, or persevereThe 5 elements every founder’s 10-year life plan should includeHow to separate identity from startup egoWhy financial, health, family, and passion alignment matter more than vanity metricsThis episode isn’t just for startup founders—it’s a personal gut check for anyone on a high-stakes path.