EPISODE · Mar 17, 2025 · 30 MIN
Build Your Expertise, Elevate Your Business with Ann Carden
from Beyond the Bestseller · host Kelly Schuknecht
What does it take to turn your expertise into a million-dollar business?In this episode of Beyond the Bestseller, I chat with Ann Carden, business consultant, author of Expert in You, and founder of the Expert in You Marketing and Media Agency. Ann shares her proven strategies for building lucrative, impactful coaching and consulting businesses by leveraging your expertise, positioning yourself for premium clients, and creating scalable revenue models. We explore: The difference between coaching and consulting, and how to find the right fit for your expertise. Why certifications aren’t always necessary—and how to leverage real-world experience to position yourself as a credible expert. Ann’s innovative approach to creating high-ticket offers and building a revenue model designed to reach $1M and beyond. How to attract premium clients and avoid the common pitfalls of traditional lead generation strategies. The inspiration behind her book Expert in You and the lessons she’s learned from building and selling seven successful businesses. Ann’s insights and actionable advice will inspire you to think bigger, build smarter, and create a business that aligns with your expertise and goals. Links & Resources Mentioned: Grab Ann’s book, Expert in You: https://amzn.to/3PJPfBb (affiliate link) Explore Ann’s Expert in You coaching and consulting programs: AnnCarden.com. Check out Ann’s YouTube channel for more business growth strategies: Ann Carden YouTube. Listen to Ann’s podcast, Expert in You: Available on all major podcast platforms. If this episode inspired you to elevate your business and leverage your expertise, don’t forget to subscribe, leave a review, and share it with someone who could benefit. For more resources to help you write and market your book, visit kellyschuknecht.com.
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What this episode covers
In this episode, I speak with Ann Carden, business consultant, author of Expert in You, and founder of the Expert in YouMarketing and Media Agency, about how to turn your expertise into a million-dollar business. Ann shares her strategies for positioning yourself as a credible expert, attracting premium clients, and creating scalable revenue models. We dive into the difference between coaching and consulting, how to build high-ticket offers, and why certifications aren’t always necessary to succeed. Ann’s actionable advice and inspiring journey offer a roadmap for anyone ready to elevate their business and maximize their impact.
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Build Your Expertise, Elevate Your Business with Ann Carden
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