EPISODE · Jun 1, 2023 · 54 MIN
Building a 7-figure semi-private training gym with Vince Gabriele
from Gym World Worldwide · host John Franklin
John Franklin (https://twitter.com/JohnIsBuilding) & Mateo Lopez chat with Vince Gabriele (https://www.instagram.com/vgabriele71/?hl=en) – gym owner, author, and a marketing expert with a whole host of fitness business projects on his resumé – about how he structured his small group training model to generate 7-figures in revenue. Check out https://www.vincegabriele.com/ to snatch a free copy of The Ultimate Guide to Marketing Your Gym. Show notes: (1:11) Introducing Vince & how he got started in the gym space (6:07) Becoming a gym consultant to help other gym owners (8:42) Generating 7-figures in revenue (10:19) Packaging & pricing a small group personal training model (15:54) The importance of your gym's footprint & efficiency (17:56) How do you successfully transition from large- to small-group? (20:55) Making the max amount of $ with the least amount of people (24:35) What it means to "showcase your steak" (26:49) Vince explains the "squirrel marketing" mindset (28:15) Facebook ads can still work for you (31:18) The marketing glove – important pieces in your marketing (36:19) How to get more leads & turn around a gym for the better? (39:59) Three components of a solid marketing plan (41:43) What are today's most successful offers to attract clients? (46:45) 6-week challenges will get people to come to you (48:01) Advice to build wealth outside the gym (51:39) Building a second revenue stream
What this episode covers
John Franklin (https://twitter.com/JohnIsBuilding) & Mateo Lopez chat with Vince Gabriele (https://www.instagram.com/vgabriele71/?hl=en) – gym owner, author, and a marketing expert with a whole host of fitness business projects on his resumé – about how he structured his small group training model to generate 7-figures in revenue. Check out https://www.vincegabriele.com/ to snatch a free copy of The Ultimate Guide to Marketing Your Gym. Show notes: (1:11) Introducing Vince & how he got started in the gym space (6:07) Becoming a gym consultant to help other gym owners (8:42) Generating 7-figures in revenue (10:19) Packaging & pricing a small group personal training model (15:54) The importance of your gym's footprint & efficiency (17:56) How do you successfully transition from large- to small-group? (20:55) Making the max amount of $ with the least amount of people (24:35) What it means to "showcase your steak" (26:49) Vince explains the "squirrel marketing" mindset (28:15) Facebook ads can still work for you (31:18) The marketing glove – important pieces in your marketing (36:19) How to get more leads & turn around a gym for the better? (39:59) Three components of a solid marketing plan (41:43) What are today's most successful offers to attract clients? (46:45) 6-week challenges will get people to come to you (48:01) Advice to build wealth outside the gym (51:39) Building a second revenue stream
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Building a 7-figure semi-private training gym with Vince Gabriele
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