Building a Brand & Changing the Game with the Voice of the Seattle Kraken Everett Fitzhugh

What this episode covers

Everett Fitzhugh made history when he signed on with the Seattle Kraken, becoming the first Black team broadcaster in NHL history. After working his way up through the sport with stops in the minor leagues, Fitzhugh shares what it is like to be apart of the league's newest franchise. In this episode of #Storyteller Fitzhugh's explains how storytelling has helped build the team's new brand, why you should never listen to outside noise and let it get in the way of pursuing your dreams, how being an ambassador of the team has taken him on an adventure of a lifetime and a pretty hilarious story of lost memorabilia that will have you absolutely stunned.

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