Building a Brand with Soul: John O'Donnell of Johnnie-O on the West Coast Prep Lifestyle

John O’Donnell is the founder and CEO of Johnnie-O, the clothing brand known for coining “West Coast Prep”—a signature style that blends the laid-back vibe of California with the polish of classic menswear. A Chicago native and former UCLA golfer, John grew up with Midwestern values and a deep appreciation for authenticity. After two decades in the corporate world, he made a bold pivot in 2005: selling golf shirts with four buttons and a pocket out of the back of his car.He never imagined that small idea would grow into Johnnie-O, a nationally recognized lifestyle brand offering premium-quality clothing for men, women, and boys—all without a hint of pretentiousness.In this episode of ReBloom, John reflects on taking creative risks, honoring your roots, and the 20-year journey that turned a simple shirt into a soulful, enduring brand. Sometimes, as he says, you just hit the ball right.Thank You to Our Sponsors: Jet Creative and UrbanStems!Website: www.johnnie-o.comInstagram:https://www.instagram.com/johnnieobrandUse code "rebloom20" during July 2025 and save 20% at Johnnie-O!