EPISODE · Mar 24, 2026 · 16 MIN
Building A Business In The Margins Of Motherhood
from The Alicia Ortman Podcast · host Alicia Ortman
We kick off a foundation mini series on building a business in the margins of motherhood and name the real reason so many moms feel stuck. We reframe “not doing enough” into a season of building and share two questions that help you choose consistency without burning out. • why building in motherhood feels like the messy middle • the idea rush and how it turns into overwhelm • why “consistency” often feels boring and low motivation • how chasing new offers keeps you in a beginner cycle • building phase versus selling phase and why it matters • two parts of consistency: conviction and capacity • using your planner to audit energy and obligations • letting go of commitments that no longer fit your season You can connect with me on Instagram. @AliciaOrtmanCoaching. Send me a DM. I'm happy to voice chat that with you. Please leavea review to help the podcast grow!Creating a space for high-achieving women seeking deeper conversations to do the REAL inner work. Join my Email List - and get my gift to you, my Priority Plannerwww.heygoalsister.comSay hey in the the DM's on IGGoal-Setting Workbook for self-accountability + consistency
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We kick off a foundation mini series on building a business in the margins of motherhood and name the real reason so many moms feel stuck. We reframe “not doing enough” into a season of building and share two questions that help you choose consistency without burning out. • why building in motherhood feels like the messy middle • the idea rush and how it turns into overwhelm • why “consistency” often feels boring and low motivation • how chasing new offers keeps...
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Building A Business In The Margins Of Motherhood
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