'Building a Channel led GTM strategy' with Eva-Maria Elya

Welcome to the Scale with Strive Podcast, the place where you come to listen to some of the world’s most influential leaders of the SaaS industry. 🚀I am your host, Adam Richardson and today I’m really pleased to welcome Eva-Maria Elya, who is VP Channel and MSSP at Lookout, a Cyber Security company. Starting as only their third employee in EMEA, Eva has a lot of significant experience to share about building out a GTM Strategy and some of my key takeaways were:💡How to build out a scalable channel led GTM strategy.💡How to continually evolve your model to monopolise the market you operate in.💡How to get your CV to the top of a HM’s pile in a tough hiring market.  Let’s Dive In! Watch the episode on YouTube 🎥 –  https://youtu.be/-Mzjblc8WGAConnect with Eva-Maria here - https://www.linkedin.com/in/eva-maria-elya-30632263/Connect with Adam here - https://www.linkedin.com/in/saasheadhunter/Learn more about Strive here - https://scalewithstrive.com/solutions/