Building a Global PR Firm with Weber Shandwick Founder Larry Weber

from On the Record...Online · host Eric Schwartzman

Larry Weber on building Weber Shandwick, one the world’s largest PR firms, and the impact social media marketing has had on the public relations agency business.  This podcast was recorded at the Public Relations Society of America International Conference in Philadelphia.   Larry Weber is author of the new book “Marketing the Social Web” and the…

Episode metadata supplied by the publisher feed · Published Nov 16, 2007

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Building a Global PR Firm with Weber Shandwick Founder Larry Weber

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