EPISODE · Jul 28, 2023 · 32 MIN
Building a GTM Operating System w/ Derek Osgood (Founder & CEO of Ignition)
from Healthy Competition: Product Marketing | Competitive Intelligence | Strategy · host Andy McCotter-Bicknell
Derek Osgood is the Founder & CEO of Ignition, a collaborative hub to plan, execute, and measure go-to-market launches. He worked as a Product Marketer across multiple industries, such as gaming, banking, and SaaS, and now he's building the platform he wished he always had. In this interview, we talked about: what it was like being a PMM for Playstation his journey of going from PMM to founder opportunities and challenges of selling to Product Marketers Ignition's GTM strategy of niching down the ideal PMM tech stack And lots more! Follow Derek: LinkedIn Check out Ignition: Website Continue the conversation with me: LinkedIn | TikTok | Twitter This episode is brought to you by the Healthy Competition community. 1,000+ messages are exchanged between Competitive Intel and Product Marketing pros every month. Join today to accel your career in Product Marketing and help your company differentiate against competitors.
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Building a GTM Operating System w/ Derek Osgood (Founder & CEO of Ignition)
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