Building a Med Spa: The Entrepreneurial Journey of Deanna from Holos Med Spa - Ep 11

Building a Med Spa: The Entrepreneurial Journey of Deanna from Holos Med SpaIn this episode, your hosts Tara Dotson Riley and Sam Varner sit down with DeAnna Maher, MSN, FNP-BC, CANS, owner of Holos Med Spa, to talk all things entrepreneurship, burnout, growth, and marketing in the aesthetics industry. DeAnna shares her real-world journey from working under a plastic surgeon to opening her own thriving practice — and the many lessons learned along the way.If you're a medspa owner, aesthetic provider, or beauty entrepreneur navigating your next big move, this episode is packed with relatable truths and strategic gold.00:00 Introduction and Guest Welcome00:17 Inspiration Behind Opening a Med Spa01:23 Transition from Previous Job to Med Spa Owner03:16 Challenges and Realities of Running a Med Spa06:17 Marketing and Social Media Struggles09:46 Sales and Client Relationships12:56 Future Plans and Expansion22:31 Advocacy and Legislative Awareness26:57 Conclusion and Final ThoughtsWhether you're building a new medspa or trying to scale sustainably, DeAnna’s honest perspective will resonate, and inspire you to keep pushing forward.Join Our Community of MedSpa Owners: https://www.facebook.com/groups/salesandmarketingformedspasLearn More About The Podcast or Apply to be a Guest: https://aestheticafpodcast.com/__________________________________About The Hosts 🎙Sam Varner – A profit strategist with over 16 years of experience in financial services, public relations, and business coaching. She helps service-based business owners create sustainable, scalable, and highly profitable companies. Tara Dotson Riley – CEO of Tara Lynn Media (TLM), specializing in digital marketing, social media management, content creation, premium brand growth, and client acquisition strategies for medspa owners looking to establish authority and dominate their local market.__________________________________Looking to attract high-value clients, increase revenue, and scale your medspa? The Aesthetic AF Podcast is your go-to resource for marketing, sales, and business growth strategies tailored for medspa owners and aesthetic professionals.🎙 Hosted by Sam Varner (Profit Strategist) and Tara Dotson Riley (Marketing Expert), each episode delivers real-world insights and actionable strategies to help you build a thriving, profitable aesthetic business.✔️ Stay ahead with the latest medspa m...