Building a Niche Travel Marketing Agency | Brennan Bliss - Ep 38

Subscribe here https://newsletter.fundsandfounder.com/subscribeIn this episode of Funds and Founders, we sit down with Brennan Bliss, CEO of Propellic, a digital marketing agency specializing in SEO for the travel industry. Brennan shares his journey from building websites as a teenager to running a multi-million dollar agency. Learn how Brennan:- Started his entrepreneurial journey at 13 years old- Scaled his agency to 25 team members- Niched down to focus on the travel industry- Manages a remote team and builds company culture- Balances work and personal life as a CEOWhether you're an aspiring entrepreneur or looking to scale your existing business, Brennan's insights on agency growth, hiring, and financial management are not to be missed!Timestamps:0:00 - Introduction and Brennan's background2:20 - Early entrepreneurial experiences and website building5:34 - Lessons learned from early financial mistakes10:22 - The journey from web design to SEO agency15:19 - Niching down to focus on the travel industry22:02 - Team building and managing a remote workforce26:44 - The process of scaling and hiring for an agency32:57 - Insights on the travel industry and marketing strategies41:26 - Long-term goals and future of Propellic46:36 - Marketing tests and LinkedIn conversation ads49:36 - Tech stack and tools for running an agency54:13 - AI applications in agency workflows56:32 - Book recommendations and resources for entrepreneurs59:45 - The cost of mis-hires and importance of a good hiring process1:02:42 - Balancing work and personal life as an entrepreneur1:06:07 - Closing thoughts and how to connect with Brennan#AgencyGrowth #DigitalMarketing #SEO #TravelIndustry #Entrepreneurship