Building A Program For Engaged Couples With Maureen Cotton
Many of us get stuck. We wait to create a program beyond private practice because we want it to be perfect before we launch it. And that can leave us waiting forever. My guest today is going to help you let go of that idea. She's letting us in on the many iterations her programs have gone through. The business she has now is thanks to being willing to get started imperfectly. Meet Reverend Maureen Cotton, an Interspiritual minister, serving the spiritual-but-not-religious. She's a spiritual wedding coach and officiant with her business The Soulful Wedding, which helps couples experience their wedding as a transformative rite of passage. Here's some of what we talked about: Starting her pilot with just one couple Realizing she tried to cover too much material too quickly in the first round and making adjustments to simplify it Creating a 2 hour group workshop on vow writing Embracing her role and identity as a spiritual guide Creating The Soulful Wedding Roadmap, her 1:1 offer for engaged couples Using the Marco Polo app for asynchronous communication in her process with couples Annie and Maureen's thoughts about what her prices are and what they should be How she helps people avoid "performative" weddings How Maureen is growing her audience using Instagram Starting her weekly newsletter and finding it easier than she thought it would be Creating a free offer Show notes at https://rebeltherapist.me/podcast/191
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