Building A Smarter (Survey) Sales Funnel With Ryan Levesque

Ryan is the founder of the Survey Funnel Formula. He has authored three books and has created over 30 information and software products including the RocketMemory course system and the Best-Selling SurveyFunnel Software. Ryan is also a marketing and business coach and has generated more than $37 million in revenue for his private clients in the last 6 years.Download the Survey Funnel Formula Flowchart for FREE, here: http://baconwrappedbusiness.com/surveyfunnelformulachartIf you’re already selling a products or is thinking of launching one, then you should definitely listen to this episode. I’ve invited Ryan on the show today to share his bacon wrapped strategies for effectively converting your online visitors into paying customers through the power of the survey funnel formula.Here’s what we discussed:03:33  - What is a survey funnel and how is it superior?07:52 - The two models of how consumers buy08:45 - The flaws of eCommerce and Direct Response09:02 - How to fix these flaws through the midpoint10:07 - How the survey funnel formula replicates the offline experience10:59 - How a service funnel gets you better buyers12:10 - The service funnel vs. traditional squeeze page13:00 - The problem with doing a typical squeeze page16:53 - The biggest mistake you can make when creating a survey funnel17:31 - The deep dive survey as an essential step19:49 - Pulling out the gold21:20 - Two schools of thought when doing a deep dive survey22:09 - Focusing on the 20%22:38 - Why you need to be careful of when working with small numbers23:23 - The value of asking for people's phone numbers24:11 - Starting from scratch, where to start: Facebook, Adwords, or Bing?25:25 - The bull's eye prospect26:52 - Where to START your paid ads (this will surprise you)29:11 - Ryan's roll out schedule31:11 - Micro-commitment engagement31:59 - The big threatening step33:44 - The value of a "softball question"34:45 - An example of asking non-threatening questions: Wiring The Mind38:10 - How to use data-piping43:34 - How to use deep dive survey results43:47 - The micro commitment bucket survey44:33 - Referencing the previous question in each subsequent question46:19 - The key: the pot of gold at the end of the rainbow52:08 - Is Ryan accepting new clients?Resources MentionedDownload the Survey Funnel Formula Flowchart for FREE, here:http://baconwrappedbusiness.com/surveyfunnelformulachartTo get in touch with Ryan, send him an email at [email protected] you have any questions or challenges or would like a second opinion on your business strategy, email [email protected] and let me know. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit bradcostanzo.substack.com