Building a Startup (Again), AI Marketing, and Pre-Dad Panic with Mahmoud Nessim

Chris and Gustavo are back with another live startup build—this time joined by Mahmoud Nessim, an SEO expert turned growth founder, who’s also about to become a dad. No pressure.They talk about launching a profitable marketing business without a big team, using AI tools for content and research, and how SEO is evolving in real-time. Somewhere between AI-driven strategies and baby prep anxiety, a new business idea is born—again.Expect real talk on:Startup growth without adsBuilding tools for overwhelmed new parentsProgrammatic SEO and smart traffic strategiesAI as your research intern (minus the attitude)Oh, and yes, they try to build another company mid-episode. Because of course they do.