Building a strong partner ecosystem

Having a strong partner ecosystem allows organizations to leverage the strengths of others and the ability to work with their partners as a blended team to provide value-added services and business outcomes. Yet, many businesses struggle with partner management. To learn how to go build a strong partner ecosystem that aligns with your company values, we chat with Stuti Sureka, Cloud & Technology Alliances Director, TIBCO. Having years of experience with successful negotiations and relationship management, Stuti details the tips and tricks of maintaining strong partner relationships.