Building a Sustainable Mom Business: Podcast Growth Strategies and Maternity Leave Planning with Jenny Suneson

Ready to build a business that actually supports your life instead of draining it? In this episode, Jenny Suneson, podcast strategist and CEO of Podcasting for Moms, shares her journey from virtual assistant to running a thriving podcast agency while raising two kids.Discover how Jenny successfully planned for TWO maternity leaves, ditched social media overwhelm, and built a sustainable business model that works in just 20 hours per week. Whether you're planning for maternity leave, feeling burnt out from the Instagram grind, or ready to explore podcasting as your visibility strategy, this episode is packed with actionable insights.What You'll LearnJenny's Business Evolution: How she transitioned from VA to podcast strategist and why she niched down to serve moms specificallyReal Maternity Leave Experience: Jenny's honest take on planning and executing two 3-month maternity leaves, including what worked and what she learnedDitching Social Media: Why Jenny gave herself permission to stop focusing on social media and how she shifted to email + podcasting insteadPodcast Metrics That Matter: Beyond downloads - tracking consumption rates, opt-ins, and actual conversions from your showManaging Sick Kids & Business: The reality of rescheduling meetings, working around nap schedules, and handling unexpected disruptionsLong-term vs Quick Wins: Why podcasting takes about a year to see consistent results and how to stay motivated during slow growth periodsAbout Jenny SunesonJenny Suneson is a podcast strategist, CEO of Podcasting for Moms, and the queen of making visibility feel simple and sustainable for mom entrepreneurs. She's been in the online space since 2016 and now helps mompreneurs launch and grow their podcasts in part-time hours without burning out or relying on social media to make sales.Jenny has successfully navigated two maternity leaves while growing her business and is passionate about helping other mom entrepreneurs build businesses that truly support their family life.Resources MentionedFree Resources from Jenny:Maternity Leave Blueprint: https://momsmakemoneycollective.com/maternity-leave-blueprint Mic Drop Method (for podcast guesting): podcastingformoms.co/mic-drop-methodPodcast Growth Blueprint: podcastingformoms.co/podcast-growth-blueprintConnect with Jenny:Website: podcastingformoms.coPodcast: Podcasting for MomsInstagram: @jenny.sunesonThreads: @jenny.sunesonAction StepsIf you're planning maternity lLet's Connect: If this episode gave you that "aha moment," screenshot it, share it on Stories, and tag me @aliciacroci. I want to see your offer suite glow-up! https://www.instagram.com/aliciacroci/ 🔗 Resources & Links: → Check out ways to work with me + FREE resources: https://wildlycreativestudio.myflodesk.com/linkinbio FREE Community for women who crave money, freedom, & unshakable confidence 😎✌🏻but also want a community that is more than just business chats ☕️ https://t.me/+_WyAqSL1dLplZmVh This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit aliciacroci.substack.com