Building a Thriving Business Through Consistency and Authentic Marketing with Synthia Link (Ep. 124)

Many people have an idea they want to pursue, but fear often keeps them from taking the first step. What happens when you stop waiting for the perfect moment and commit to showing up consistently, even when the outcome is uncertain? In this episode, Iván Watanabe and Evan Wohl welcome Synthia Link, Owner of Lifestyle Makeover Foundations. Synthia shares her journey from Broadway performer and Radio City Rockette to building a thriving nutrition coaching business serving women across the country. She explains how authenticity, consistency, paid Instagram advertising, and investing in mentorship helped her grow her company while creating a life that aligns with her family priorities and long-term goals. Key Takeaways: Turning an unexpected career transition into a growing nutrition coaching business serving women Building an authentic social media presence that attracts ideal clients and drives engagement Using Instagram advertising strategically to expand reach and increase business growth Investing in coaches, mentors, and communities to accelerate learning and development Applying consistency, resilience, and self-belief when pursuing personal and professional goals And more! Connect with Iván Watanabe: Opus Private Client, LLC  [email protected] LinkedIn: Iván Watanabe YouTube: OPUS Private Client, LLC Connect with Evan Wohl: Opus Private Client, LLC  [email protected]  LinkedIn: Evan Wohl YouTube: OPUS Private Client, LLC Connect with Our Guest: LinkedIn: Synthia Link  Website: Lifestyle Makeover Foundations  Instagram: Synthia Link (@synthialink)  About Our Guest: Synthia grew up on Long Island and always dreamed of being on Broadway. After lots of years of hard work she achieved that goal performing in shows such as: How to Succeed in Business…, Bullets over Broadway, Young Frankenstein, Big Fish, and Frozen. She was a Radio City Rockette for 5 years, performed on the great stage at the Met. Opera, and was in multiple episodes of Smash. After a successful career in the theatre, she decided to pivot and focus on a career that provided more time with her family. In 2022, she created her signature nutrition program “Lifestyle Makeover Foundations.” She has worked with over 800 women, all over the world, to lose weight without counting calories, macros, or restrictive dieting. She currently lives in Lloyd Harbor, NY with her two children, husband, & dog!