Building a Thriving Business with Jess Koscher

This week hosts Nick Kuhn and Bethany Hartley have a conversation with Jess Koscher, Founder of Write Connections, a design, marketing, and strategic services company. After losing her job and being unemployed for 12 hours, Jess was overwhelmed with requests from her network to discuss her next move. Although concerned about paying her rent, her network supported her by offering various tasks which led to the launch of Write Connections. Jess discusses her work in the nonprofit sector, the power of community, and how her mindset has helped her build a successful business.QUOTES“I think coming from nonprofit to for-profit has been interesting in that for-profit is a lot looser in many ways, but the penalties, if you screw it up are scary. So that's been a continual learning curve for me. Doing the work and then creating a solid business is a fine balance.“ - Jess Koscher [05:10]“What has been really gratifying is helping our clients do better. We have strategic clients, and the rest are marketing clients. Helping a restaurant that is just trying to keep its doors open, by having a strong branding and presence is gratifying. Helping a corporation create a strategy for diversity, equity, inclusion that works throughout all their channels, is gratifying.” - Jess Koscher [16:07]TIMESTAMPS01:22 Jess Koscher on Transitioning from a Nonprofit to Entrepreneurship03:10 The Surprises of Being a Business Owner05:09 Balancing Doing the Work and Creating a Solid Business12:43 Paying it Forward and Helping Others Succeed14:11 How Jess Built a Successful Marketing Firm During a Global PandemicRESOURCESWrite ConnectionsCONTACTNick Kuhn: https://www.linkedin.com/in/kuhnnick/ Bethany Hartley: https://www.linkedin.com/in/bethanyhartley/ Mentioned in this episode:Proof of Concept Funding for South Bend & Elkhart RegionProof of Concept Fund