Building a Trusted Brand: Howard Ankin's Approach to Leadership and Building a Brand

In this episode of the Chicago Business Leaders Podcast, Scott Moran is joined by Howard Ankin, co-founder of Ankin Law, for a conversation tracing the evolution of a leading Chicago law firm over the past 29 years. Howard reflects on starting his journey with just himself and a computer, and walks through the firm's growth into an organization with nearly 90 professionals, including 28 lawyers. Our discussion highlights the persistent drive required to scale a professional services practice, the strategic decisions behind brand-building, and the ways in which market and societal shifts. Howard shares his leadership philosophy, rooted in leading by example and a genuine commitment to supporting career-long employee growth. He describes the adaptation in management style prompted by changing workforce dynamics, flexibility with remote work, and an openness to new ideas as key pillars of his approach. You'll hear some great insights into balancing traditional values with the need to remain responsive to modern expectations, all while building lasting trust and engagement within the organization. Connect with Howard at Ankin Law: 🌐 https://ankinlaw.com/   Email: [email protected]  Howard Ankin on LinkedIn:  https://www.linkedin.com/in/howard-ankin-9671743/    Connect with Scott: 🌐 https://sutkermoran.com/contact-us/ Email: [email protected]  📍 Presented by Sutker Moran — Chicago's trusted partner for business consulting and CFO services.