Building a Wellness Ecosystem with Tammy Pahel

How can you incorporate wellness into every touchpoint of your spa experience and do it effectively?Tammy Pahel, who oversees spa and wellness at Carillon Wellness Resort Miami and serves as chief wellness officer for Alchemy Resorts, explains how:Carillon integrates wellness across the guest experience, from a 70,000-square-foot spa and functional medicine to AI beds, in-room yoga, and 250 weekly fitness classes. Launching touchless wellness technology circuits in 2020 after spotting spa tech as a new revenue stream in 2019, initially prioritizing immune, respiratory, stress, and recovery benefits.Her process for selecting high-CapEx equipment, aligning purchases to location and guest demand, and marketing aggressively with visual demos. She notes 65% of revenue comes from locals, technology raises average spend, circuits run 2.5 hours at $399–$499 with low labor, and top drivers include cryotherapy and red light, supported by free trials and package pricing.If you work in the spa industry, wellness industry, hospitality, esthetics, massage therapy, spa management, or spa retail, this episode is packed with actionable insights you can apply immediately.Subscribe for weekly episodes featuring tips, tools, and expert advice from industry thought leaders in spa, wellness, and hospitality!