Building & Climbing the Right Mountain with Jen McFarland

Jen McFarland has over 25 years of training, teaching, and executive experience. She led large-scale public sector projects affecting over 50,000 businesses, handling millions of dollars. Today, Jen consults with business owners on leadership, strategic project planning, and digital marketing. She also hosts a weekly podcast called “Women Conquer Business.” In this episode: Learn How Projects Drive Everything We Do The Difference Between A Marketing Roadmap vs. Treasure Map Making Sure You’re Building and Climbing the Right Mountain Balancing Logic and Intuition The Importance of Self-Awareness for Leaders The Power of Communication in Team Building How Listening & Understanding Creates Buy-In The Power of Meditation in Increasing Effectiveness The Need to Establish A Foundational Framework in Your Business & Marketing How to Break a Problem Down Into Actionable Items Why We Need to Focus on The Real Problem and What The Solution Will Look Like From the Customer’s Perspective The Need for Ongoing Feedback In Guiding Projects The Disconnect Between Marketers and Customers What Happens if You Stop Listening To Your Intuition The Downfall of Making Decisions Based Solely on Data The Danger of Allocating Too Little and Too Much Time Surrounding Yourself With Excellence and Leading Through Trust How Self-Awareness and Openness to Feedback Enables Us to See Our Blind Spots A Call to Disconnect With the Digital to Deliver Greater Results Creating Your Daily Formula To Start the Day On the Right Foot  Links: Website: www.jenmcfarland.com LinkedIn https://www.linkedin.com/in/jensmcfarland/ Twitter: https://twitter.com/jensmcfarland Facebook: https://www.facebook.com/jensmcfarland Podcast: https://www.jenmcfarland.com/podcast/   Recommended book: Digital Minimalism https://www.amazon.com/Digital-Minimalism-Choosing-Focused-Noisy/dp/B07LGDY5PC/ref=sr_1_2?crid=9O8QH8JG4AAL&dchild=1&keywords=digital+minimalism&qid=1589236953&sprefix=digital+minim%2Caps%2C208&sr=8-2