Building and Leveraging Your Personal Brand with Simon Taylor

Meet Tokeet Channel Manager, your ultimate all-in-one property management solution. It’s the game changer designed to boost your profits while simplifying every aspect of your operations. Join 60,000 rentals across 95 countries who trust Tokeet. Click below and discover Tokeet - the business partner you never knew you were missing! Link: https://www.tokeet.com/?ref=ztfjzgj   THE AIRBNB CONSULTANT - CONTACT US  https://calendly.com/airbnbconsultant/15min  For this episode, Alex is joined by Simon Taylor one of the new generation of self-employed estate agents. Simon built a strong personal brand and leveraged social media (he has 150,000+ followers on Instagram), to very quickly become highly successful. Today, he mentors other would-be self-employed agents and has recently founded Empty Property Hunters which is putting thousands of abandoned homes on the market. KEY TAKEAWAYS Gain experience in your industry and market. Simon was one of Purple Bricks founding local property experts for 5 years. He learned a lot and made invaluable connections. Invest in your personal brand, you can leverage it for any business venture you set up. Your personal story and values are an important part of your brand. You do not have to put a lot of hours into social media marketing. Schedule content creation and create multiple pieces per session. Repurpose your content. Be yourself and share how you see things. Reply to comments yourself. You don´t have to respond to every comment. Outsource what you are not good at. Nobody has enough energy to do it all. Start building your social media journey immediately. EPISODE RESOURCES Property With Simon Simon represents a new generation of self-employed estate agents in the UK, building his business through a strong personal brand within his local community. His estate agency is powered by EXP, the world’s largest self-employed estate agency platform. In addition to his role as an agent, Simon also mentors and guides employed estate agents who are considering launching their own independent agencies. www.propertywithsimon.com Instragram & TikTok @propertywithsimon     Empty Property Hunters   Simon is the founder of Empty Property Hunters, a private property company backed by £10 million in investor funding. The company uses crowd-sourcing through social media to encourage the public to report empty or neglected homes in their communities, offering an incentive for participation. Empty Property Hunters' research team excels at locating property owners and verifying the vacancy status.  If a purchase is made, the submitter is rewarded with a finder’s fee of 1% of the purchase price, providing an additional financial incentive. www.emptypropertyhunters.co.uk Instagram, Facebook & Tiktok - @ emptypropertyhunters