Building Better Business Acumen

Adam Lang, Director of Relativity Media joins us to discuss the important topic of Building better business acumen. Adam offers a definition of business acumen in the context of media sales, discusses the power of truly understanding a client's category and trading environment; and ultimately why business acumen must always be underpinned by emotional intelligence and empathy. Fear and Greed is a publication of Relativity Media - A daily business podcast designed to set you up for a successful day. For media salespeople looking to fast-track their understanding of domestic and international business (and the why behind the headlines) Subscribe to Fear and Greed here. Connect with Adam Lang on LinkedIn. Connect with Jamie on LinkedIn www.mediasalesmastery.com Edited, Hosted and Produced by Joanne Helder Music by Donyea Goodman at donyeamusic.biz/onlinestore