Building Better Online Communities for Users—and Advertisers (with Jim Daily) episode artwork

EPISODE · Aug 25, 2025 · 17 MIN

Building Better Online Communities for Users—and Advertisers (with Jim Daily)

from Adtech Unfiltered · host Noor Naseer

How can publishers reclaim online conversations from walled gardens and build thriving, brand-owned communities—while attracting advertisers and users alike? Jim Daily, CEO of OpenWeb, joins host Noor Naseer to discuss why moderation remains essential to fostering safe, productive dialogue for both consumers and advertisers. From tackling toxic comment sections to creating decentralized, publisher-level social platforms, Jim shares how OpenWeb is pioneering a "social layer" for the open internet. He also shares how this approach helps publishers reduce reliance on search and social traffic, drive engagement and monetize responsibly. 

Episode metadata supplied by the publisher feed · Published Aug 25, 2025

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Building Better Online Communities for Users—and Advertisers (with Jim Daily)

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