Building brands and breaking stigmas with Piper De Young

Oh I’ve got a treat for you today. Although I’m definitely still riding the high of my 5-part series with Lindsay Mayuga I’m super pumped to be bringing you this new episode. I’ve got a very special guest today, my good friend, Piper De Young. I’m so excited to have her on the podcast. Piper and I have known each other for years, yet we’ve only met IRL a handful of times. (Isn’t the internet such a cool way to meet new people?)Piper is a brand mentor (I actually get chills listening to her explain her job. She’s so passionate!) who helps stylists and make up artists with styling their brand. (Okay, I paraphrased her pretty badly ‘cause you gotta go and listen to her explain it! Seriously guys, chills.)I’m so excited for you to hear this one! This episode is jam-packed, here’s what you’ll get:The very cool events that happened when Piper didn’t let fear get in her wayPiper’s incredible “elevator pitch” of her business and why those one-liners can be so tough to come up withPiper’s origin story and where she started in the beauty industryPiper’s advice for someone who’s starting out with brandA vulnerable message from Piper about her own struggles with mental healthWhy Piper is so passionate about breaking the stigma behind taking medication for depression/anxietyAn amazing analogy that Piper’s therapist gave her (you know I love a good analogy!)My own story of being diagnosed with depression and anxietyHow the feeling of being a burden is not uncommon to haveWhy depression is not a one-size-fits-all How covid has made it even that much more difficult for depression and anxietyHow our “lows” have made us question our career choicesA shout-out to Lindsay and our episode about worthHow our passions can be catharticPiper’s FREE guide for creating a brand style guideThere are so many different ways to be a creativeWhy it’s okay to not be good at everythingOh my gosh, that episode was so great! I’m so grateful that Piper came to chat about branding, communication and mental health. If you wanna get to know Piper better (and like, why wouldn’t you?!) check her out on Instagram. I know she’d love to know what your favourite part of the podcast was.Thanks for hanging out with us, friend. Make sure you tune in next week for another great episode.