Building Brands in the Age of AI & Social Media |Marissa Stahl| The Cyber Savvy Woman| EP 136

In this episode of The Cyber Savvy Woman, Rachele Schainker sits down with Marissa Stahl, founder and CEO of Cherry Creative, for an insightful conversation about what it really takes to build a successful brand in today's digital world. With a background in theater and years of experience leading a full-service marketing agency, Marissa shares how storytelling, strategy, and authenticity come together to create meaningful connections with customers. Together, Rachele and Marissa explore why modern marketing is about far more than posting on social media. They discuss the importance of creating a consistent brand experience across every marketing channel, building genuine relationships with audiences, and helping founders understand the difference between marketing that builds trust and sales that drive conversions. The conversation also dives into the evolving role of AI in marketing, with Marissa sharing how she uses AI to improve workflows and productivity while emphasizing that creativity, storytelling, and authentic human connection can't be replaced. They discuss changing consumer expectations, the rise of founder-led brands, and why people are increasingly drawn to businesses that share real stories and real experiences. Whether you're growing a business, building your brand, or trying to make sense of today's rapidly changing marketing landscape, this episode offers practical insights into creating authentic connections, strengthening your brand, and using technology in ways that support, not replace the human element. Learn more about Marissa Stahl and Cherry Creative: Website: www.cherry-creative.com Instagram: https://www.instagram.com/cherrycreative.co/ LinkedIn: https://www.linkedin.com/company/cherry-creative-la/