Building Brands That Matter: Creativity, Courage & Cultural Impact Guest: Cat How

Can creativity do more than sell something?In this episode of The Wisdom Transfer, Cat How explores the journey from award-winning journalist and design critic to Founder and Executive Creative Director of global branding agency How&How.We discuss what makes brands memorable, building a creative company through uncertainty, leadership, AI and the future of human creativity, women in leadership, climate responsibility, and why the best creative work often requires the courage to challenge what already exists.Because sometimes the most powerful question isn’t:“What can we create?”It’s:“What can we change?”Connect with Cat: https://how.studio/