Building Loyalty In Micro-Moments With Your Customers With Mark Ross-Smith episode artwork

EPISODE · Nov 14, 2022 · 39 MIN

Building Loyalty In Micro-Moments With Your Customers With Mark Ross-Smith

from REALLY Know Your Customer

Meet Mark Ross-Smith, CEO and Co-Founder of StatusMatch.com. Mark joins Betsy and Tony on the podcast from Malaysia. As a self-proclaimed professional frequent flyer, Mark racked up more airline points than you can imagine as he built his former businesses. After he decided to move across the world, he asked the area’s major airline for a status match in their frequent flyer program. He was denied, but it led the way for his idea to create StatusMatch.com. Tony, Betsy, and Mark dive into emotional loyalty to big brands and discuss how those micro-moments can be replicated in any size business to get a leg up on the competition.

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Building Loyalty In Micro-Moments With Your Customers With Mark Ross-Smith

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How long is this episode of REALLY Know Your Customer?

This episode is 39 minutes long.

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This episode was published on November 14, 2022.

What is this episode about?

Meet Mark Ross-Smith, CEO and Co-Founder of StatusMatch.com. Mark joins Betsy and Tony on the podcast from Malaysia. As a self-proclaimed professional frequent flyer, Mark racked up more airline points than you can imagine as he built his former...

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