EPISODE · Jun 11, 2026 · 42 MIN
Building Magic with Maxine Nienow
from Call Me Sensitive · host Ariane Tavakol
What happens when a New York artist walks away from the life she spent fourteen years building?In this episode of Call Me Sensitive, Ariane sits down with entrepreneur, creative visionary, and founder of Aflora Tulum, Maxine Nienow, to explore the unexpected path from circus arts and photography in New York to creating one of Tulum's most celebrated wellness communities.After a life-changing accident involving her father, Maxine found herself questioning what mattered most. The experience sparked a profound shift, bringing her closer to her family and inspiring a bold decision: leave New York, return closer to home, and build something meaningful alongside her father.What began as a small real estate project evolved into Aflora, a seven-and-a-half-acre creative oasis designed around community, nature, art, wellness, and connection.Throughout the conversation, Maxine shares:• Why curiosity is more powerful than expertise• How asking questions became her greatest leadership skill• What it was like earning the respect of seasoned engineers as a young creative woman leading a massive development• The role motherhood played in reshaping her vision• Why she believes magic is not escapism, but something we actively create• How community is built through participation, not perfectionThe conversation moves beyond entrepreneurship into deeper territory: family, responsibility, creativity, love, and the courage to trust life's unexpected turns.It's a reminder that success doesn't always come from following a plan. Sometimes it comes from following a feeling.And sometimes the life you're meant to build begins with the life you're willing to leave behind.Because magic, as Maxine says, isn't a destination.It's something we create together.Click here to see what Aflora Tulum is all about and maybe plan your next holiday there.Follow Maxine on Instagram.Follow Aflora Tulum on Instagram.
What this episode covers
What happens when a New York artist walks away from the life she spent fourteen years building?In this episode of Call Me Sensitive, Ariane sits down with entrepreneur, creative visionary, and founder of Aflora Tulum, Maxine Nienow, to explore the unexpected path from circus arts and photography in New York to creating one of Tulum's most celebrated wellness communities.After a life-changing accident involving her father, Maxine found herself questioning what mattered most. The experience sparked a profound shift, bringing her closer to her family and inspiring a bold decision: leave New York, return closer to home, and build something meaningful alongside her father.What began as a small real estate project evolved into Aflora, a seven-and-a-half-acre creative oasis designed around community, nature, art, wellness, and connection.Throughout the conversation, Maxine shares:• Why curiosity is more powerful than expertise• How asking questions became her greatest leadership skill• What it was like earning the respect of seasoned engineers as a young creative woman leading a massive development• The role motherhood played in reshaping her vision• Why she believes magic is not escapism, but something we actively create• How community is built through participation, not perfectionThe conversation moves beyond entrepreneurship into deeper territory: family, responsibility, creativity, love, and the courage to trust life's unexpected turns.It's a reminder that success doesn't always come from following a plan. Sometimes it comes from following a feeling.And sometimes the life you're meant to build begins with the life you're willing to leave behind.Because magic, as Maxine says, isn't a destination.It's something we create together.Click here to see what Aflora Tulum is all about and maybe plan your next holiday there.Follow Maxine on Instagram.Follow Aflora Tulum on Instagram.
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Building Magic with Maxine Nienow
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