Building More Than Football | Rick George on Leadership, Legacy & What Lasts

On this episode of Crosby's Cru, we sit down with Rick George for a conversation about leadership, culture, and what it really takes to build something that lasts. From the changing landscape of college athletics to the pressure of leading major programs, Rick shares lessons on standards, decision-making, legacy, and staying grounded through success and adversity. Along the way, we open bottles with meaning including wines tied to celebration, memory, and the moments worth slowing down for. This is a conversation about more than football. It's about people, purpose, and the standards we choose to live by.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.