Building Relationships and Trust in B2B Marketing with Jason Lee episode artwork

EPISODE · Aug 15, 2025 · 51 MIN

Building Relationships and Trust in B2B Marketing with Jason Lee

from B2B Marketing Methods

In this episode of the B2B Marketing Methods podcast, host Terri Hoffman, CEO of Marketing Refresh, chats with Jason Lee, Vice President at Exponent. Jason discusses the role of Exponent in enhancing the value of private businesses by providing wealth management services. The conversation delves into Jason's journey from the health to the wealth industry, his personal story, and various strategies he employs for building credibility and relationships, particularly through LinkedIn. Jason emphasizes the importance of maintaining a personal brand, mastering the art of getting people in a room, and trusting the process. They also explore Jason's personal initiatives, including his faith-based leadership and mentoring men.This episode provides valuable insights into blending personal authenticity with professional strategies for successful B2B marketing and business development.To learn more about Jason Lee, connect with her on LinkedIn at: https://www.linkedin.com/in/jasonleeexponent/Or, email him at: [email protected] learn more about Terri, connect with her on LinkedIn at: https://www.linkedin.com/in/terrihartley/To connect with Marketing Refresh, visit: MarketingRefresh.com

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Building Relationships and Trust in B2B Marketing with Jason Lee

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