Building Success Stories: How Jasper Paul PR Elevates Brands with Caiti Chaney, Founder of Jasper Paul PR & Marketing

Welcome to another episode of Country Club Conversations. In this episode, we have the one and only Caiti Chaney, Founder of Jasper Paul PR & Marketing. Caiti has a rich background in Public Relations and the Hospitality industry. Considered one of the most influential businesswomen in St. Louis, she brings a wealth of knowledge on marketing and brand storytelling to the table. In this episode, we discuss Jasper Paul PR’s beginnings, the essence of PR, and the importance of focusing your business on a single core element. We also explore work-life balance as a mom and entrepreneur, building great company culture, increasing community engagement in your business, leveraging social media, and much more!Tune in. Connect With Our Host: Raj’s Youtube Raj’s X / Twitter Raj’s LinkedIn Raj’s Instagram Raj’s Tiktok Connect With Our Guest: Caiti’s Linkedin https://www.jasperpaulpr.com/ Timestamps: 00:50 - Welcome Caiti! 00:55 - Caiti’s background 02:45 - Jasper Paul PR’s beginnings 09:27 - What makes St. Louis business scene so special 12:00 - What is PR? 23:27 - Why Hyperfocusing your business is important 26:40 - How Jasper Paul survived COVID 35:55 - Building Company Culture 37:41 - Balancing being a Mom and an Entrepreneur 42:50 - How Jasper Paul brings Success to its clients 50:05 - Does everyone need PR? 53:00 - How increase community engagement 55:24 - Caiti’s advice for Business and PR success 57:25 - Wrapping Up This podcast is brought to you by Storyboard Living. If you're looking to sell us a 40+ unit multifamily property in the St. Louis region or another part of MO/IL, please email [email protected] Connect with us on our ⁠Website⁠ or ⁠LinkedIn profile⁠.