Building Teams, Real Influence, and Grit in a Tough Market w/ Kevin Kaufman | Ep 11

Real estate leader Kevin Kaufman joins The Success Blueprint to unpack almost two decades of hard‑won insight—from launching in the 2007 crash to scaling a 100+ agent roster, trimming back, and rebuilding with intention. Kevin shares why “grit is situational,” how he and partner Fred structured their partnership (including the phased split before going 50/50), the standards that drive production today (think simple daily connects), and why true leadership starts with self‑awareness and genuine curiosity. We dig into hiring for desire, letting evidence (not potential) guide decisions, and creating high‑value rooms where peers connect and compound each other’s growth. Kevin also opens up about a formative personal win—losing ~200 lbs at 22—and how anchoring to past wins fuels today’s resilience. If you’re navigating a slower market, recruiting, or just resetting your standards, this one’s a masterclass in doing hard things… together.Guest: Kevin Kaufman (Next Level Agents, eXp Realty)Hosts: Morgan Peterson & Jason GriderCall to Action: Want to build your life in Eastern Idaho? Browse homes and connect with the Grider & Peterson Team at EastIdahoHouses.com.Chapters00:00 – Welcome Kevin Kaufman! 05:22 – Entering real estate in 2007 & the love of the business 11:08 – Partnership with Fred: incentives → 50/50 and staying aligned 18:35 – Team size swings: 100+ agents, pruning, and refocus at eXp 27:40 – Standards in a tough market36:55 – Real leadership = self‑awareness and curiosity44:48 – Personal resilience, legacy, and what’s next for KevinConnect with us! We would love to hear from you! Website: https://www.eastidahohouses.com/connectFollow Us: Instagram: https://instagram.com/griderpetersonrealestateFacebook: https://facebook.com/GriderPetersonYoutube: https://youtube.com/@GriderandPetersonRealEstateTikTok: https://tiktok.com/@griderpetersonrealestateX: https://x.com/GriderPetersonListen to The Success Blueprint: Apple: https://podcasts.apple.com/us/podcast/the-success-blueprint-with-the-grider-and-peterson-team/id1831318703Youtube: https://www.youtube.com/@GriderandPetersonRealEstateAmazon: https://music.amazon.com.mx/podcasts/911c1355-b2c4-4289-b739-15c8e0cac3d8/the-success-blueprint-with-the-grider-and-peterson-teamSpotify: https://open.spotify.com/show/2TMqrct5zfUm2AOluyfjPa