Building the Goldman Group Brand

In this episode of Mining for Gold, Jon and Matt are joined by Rob Johnson, Emmy Award-Winning former TV anchor and current President of Rob Johnson Communications, who's now playing a key role behind the scenes of their brand. Rob shares insights from his decades-long career in television, why he chose to pivot after leaving the industry, and what drew him to collaborate with Jon and Matt. Together, they discuss how Rob's expertise is helping them not just build their business but also deepen their purpose—especially around one of their core goals: humanizing the mortgage process.Rob opens up about the work they're doing together and how it's changing the way Jon and Matt communicate, helping them become more confident and comfortable in front of the camera and with their messaging. It's a candid conversation about reinvention, storytelling, and finding clarity in your brand's voice.Jon's Info:[email protected]/JGoldmanMatt's Info:[email protected]/MattKennedyFind out more about Rob Johnson: rj47llc.com