Building the product range

I talk to a creative entrepreneur who has introduced children everywhere to an incredible little boy and his sister. Emma-Jane Leeson started the Johnny Magory business with a self-published book and now the brand includes everything from an app to a much anticipate animated series. Her aim is to educate children about Irish heritage and wildlife and to inspire children to get outside and explore. Emma-Jane is honest about how she lacked confidence when she started the business, but by investing in the product and herself she has grown personally and professionally. 2022 sees the brand entering the US market and she explains just how long that journey has taken…