Building Two Brands with Zech Strauser

In this conversation, Zech Strauser shares his journey from struggling in school to becoming a successful entrepreneur in both the landscaping and apparel industries. He discusses his current ventures, including his real estate business, a farm, and the Urture apparel brand. Zech emphasizes the importance of financial accountability, community engagement, and having a clear vision for the future. He also provides valuable advice for aspiring entrepreneurs, highlighting the significance of knowing your numbers and making an impact beyond profits. Takeaways: Zech learned through hands-on experiences and mistakes. He transitioned from residential to commercial landscaping during the 2008 financial crisis. Financial accountability was crucial for business growth. The pandemic forced a reevaluation of business operations and team dynamics. Zech’s vision for Urture is to blend urban and nature aesthetics. He emphasizes the importance of community engagement in branding. Zech believes companies should not define personal identity. He encourages aspiring entrepreneurs to think big and articulate their vision. Knowing your financials is essential for business success. Zech aims to make an impact in the trades and apparel industries. The post Building Two Brands with Zech Strauser appeared first on Jeffrey Scott.