Building valuable customer support communities - Interview with Rob Howard of Zimbra

Today’s interview is with Rob Howard who is the Chief Technology Officer of Zimbra, a leader in the unified collaboration software space. Their solutions include email, calendaring, file sharing, activity streams, social communities and more. Rob joins me today to talk about how Texas Instruments leverages Zimbra's online community software to drive customer feedback and how to build valuable and effective customer support communities. This interview follows on from my recent interview: Customer experience requires a new type of responsive leader – Interview with Sid Banerjee of Clarabridge – and is number one-hundred and one in the series of interviews with authors and business leaders that are doing great things, helping businesses innovate, become more social and deliver better service.