Building Wahoo

Most businesses we’ve spoken to in this podcast have had a relatively straightforward journey, but Wahoo Fitness does not fit that mould. Chip Hawkins is the company’s founder and believe it or not, the Wahoo business started off in boat docks. That’s right, floating boat docks. But it was a good business with interesting problems that Chip loved to solve. Chip is an engineer, an entrepreneur, a tinkerer, and most importantly, someone who loves to throw himself neck deep into fixing problems to make something better. And it usually starts with him and his own needs. Chip’s story is one that proves that if you see a problem and you care enough to solve it for yourself and maybe a few friends, there’s likely a market out there for a business to take shape. And as Chip points out, the most important thing is that you have to try.