Building What Lasts: Climate Tech, Cash Flow, and a Canadian Model of Innovation | Arman Mottaghi

Send a text to Canada Now! 💬In this episode of Canada Now, host Ashley Smith sits down with Arman Mottaghi, founder and CEO of Properate, to explore what it really takes to build companies that last — in climate tech and beyond.Arman shares how Properate grew into one of Canada’s leading home energy assessment platforms by focusing on long-term value, real revenue, and system-level thinking — rather than chasing Silicon Valley hype cycles.The conversation spans:* Why homes are one of the most underestimated climate levers* Why indoor air quality may be a trillion-dollar industry hiding in plain sight* How Canadian founders may need a different innovation and funding model* Why bootstrapping, cash flow, and trust matter more than pitch decks* What Canada risks losing by importing U.S. startup playbooks wholesaleThis episode is a thoughtful look at climate innovation — and a compelling case for a distinctly Canadian approach to entrepreneurship.(all links available in show notes - coming soon, see Canada Now at https://canadanow.beehiiv.com to subscribe)Love the show? Help it grow! → Subscribe, Review, and Share 🍁 Follow Canada Now for bold ideas and real conversations shaping what’s next in Canada. 🇨🇦 → All Links (including socials)→ YouTube → Canada Now Newsletter (subscriber perks coming soon!) Meet the host, Ashley Smith! 🙋‍♀️→ Ashley's links (social, website, + more)