Built For the Grind W/ Gary Vee

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BetMDM operates pursuant to an operating agreement with iGaming Ontario. This is the end of my life show. Alright, welcome back to Max out everybody. My guest today needs no introduction.

You know, there's this list of people you all demand to have on the show, and there's this running list of free or four people that come up every single time. People have wanted to see Gary and I together. And finally, it's happening in a very interesting time. So my guest today is Gary D.

Gary, thank you for being here, brother. I appreciate it. Thanks for having me on. Probably the most influential entrepreneur in the world when it comes to digital and social media.

And I think one of the reasons that I enjoy you and your content, because I'm a grown man. I'm almost 50 years old. You're a grown man. I see your heart grow more than just your brilliance.

You're obviously, it's so much experience and so much brilliance, but that's not, and I appreciate that. But it's your heart. I see how much you care about the people that you interact with, whether it's just on the street or at one of your events. That's what I think makes you special.

That's what I hope I have as well. But speaking of that, you're right in that lane right now, because all in challenge during this time, we're recording this everyone during the corona crisis. You're listening to watching it this time. So it's gone all over the planet.

I mean, I just look this morning. Joe Montana is sitting there, right? There's all these. Tell us about it.

What's going on with that? Michael Rubin, who's also a big time entrepreneur, very successful part over the Sixers founder of fanatics.com. A good friend started it. Two days in, he's like, wait, this could be really big.

It reaches out. Says, hey, you want to be a part of this? I'm like, yes. So me and the Vayner Media Machine from a marketing standpoint got behind it.

Basically, what it is is we've reached out to celebrities, athletes, people of culture who we think can demand a real big check, very honestly. We have a humongous ambition. When you're trying to take the name and step back before going to what it is, there's a real issue right now with the food supply chain in America. There's a lot of people hungry.

People take for granted how people get fed in this country. And so you've got a lot of kids who rely on school lunch. You've got a lot of elderly that rely on wheels and things of that nature. So no kid hungry, feeding America, America's food fund, and others are the benefit of the issue.

There's 100% by this. What happens when Justin Timberlake and Bill Murray are willing to play golf with you and pedal beach and have dinner? What does that go for? Inter-option.

Mark Cuban put up, you actually signing. This is something for you and I actually signing a one day MBA contract and actually being put in the game. What? Yes.

Like last five seconds. Like, like, like, like, just like real crazy stuff. I can't do that. Leo DiCaprio and Scorsese putting you in their film and you get to have a speaking line.

So as of Saturday morning, we just crossed the $10 million mark. We've raised $10 million less than a week. We're really excited about it and you can get in for $10 a raffle ticket and you can get in for some of the ball or stuff. So please check that out.

Where exactly to go Gary? All in challenge.com. Okay. All in challenge.com.

You guys, I've never seen anything like this. Stuff is unbelievable. And if you don't have the big number, you'll get some raffle tickets and get involved in it. Because you're making a difference in this time where so many people are ready.

Co-hosts the Ellen show with Ellen. You know what I like? I like that there's gonna be a lot of people that get it. You know, being Meg The Stallion's music video, hang out with Drake all day, like get flown on his airline.

Just so people will fly to your home and serenade you. This is real. We're not joking right now. Like, you know, there's just be on the cover of Sports Illustrated.

You get to have, you probably know this from your man Michael Strahan full day with him. It's been the whole day with him. This is the single greatest experience and item auction maybe of all time. No, no, no question.

And so, and it's still happening. The me goes. Tony Hawk, you know, I'm just looking at it right now. Pink, you know, like being having a heart movie.

Like this will resonate for a lot of people. You know, make a TikTok with, you know, Charlie and Dixit, you know, like so there's like real interesting stuff. And so it's a really great cause. I'm really, I'm actually pretty interesting.

I'm on the board of charity, water and pencil promise. I'm, I'm very comfortable self-promoting. I'm very comfortable for my businesses. I've historically up to this point been quite quiet when it comes to my nonprofit work, even occasionally back in the day, like somebody called me out and I met them at a Starbucks and showed them my tax return.

Cause I wanted the kid to learn that like people are keyboard warriors, you know, let's, let's transition. We'll go back to all and challenge later to remind everybody because I really want everybody listening on. But let's transition knowing your audience, knowing mine, we're about to go through the greatest era of exposing fake entrepreneurs. Cause we were just living in it.

And that's not a razz. Yeah. Just a reality. I just had right before you was looking at a business which is directed consumer business, you know, that looks like it's dominating on Instagram.

The founder looks like she's dominating. I just, they're out business next week and I'm looking at potentially buying it, right? So we're, we're, what's really interesting is just like charity work, just like politics, just like anything else, we live through this incredible era of keyboard warriors, right? And so, you know, we have the benefit, we got lucky.

The 22 year old versions of us probably would have been keyboard warriors at some level as well. But this all kind of popped off after we did things and learn things. And so, you know, I'm hopeful. There's a lot of, there's a lot of bad going on.

The deaths are undescribable through this. We've lost 22 million jobs in four weeks, which is how many we've gained since the Great Recession of 2010 to 2020. So everything that we've gained through this crazy era from a job standpoint has been given back. And so it's going to be an interesting time.

I mean, please say on that, one of the things, first of all, I completely agree with you, the exposure of the fake entrepreneur because we just came out of that space. One of the things I love watching a year is the retro stuff. You go back to, oh wait, you said something boom here it is today. Neither one of us out of crystal ball, neither one of us are certain about this.

But I know people want to know what you think we're going into. Are we going into a quicker session? Do you think you think it's a steady depression? I think it's a recalibration.

Honestly, my biggest hope and why I want to get loud and I want others to get loud about is let's get out of this more humble and more practical. Let's do that. You don't listen to that. You know this and you run in these circles.

That's how I'm aware of you. And I watch everything and you watch everything and people watch everything. You know, half of male winners love the Flash. It's leveraged for girls.

It's for fun. And listen, a lot of my friends are like, stop demonizing Lambo's. I'm not demonizing it. But there's children who are watching who are going to go into really sad places.

They're going to do bad things to themselves or others because they're going to thirst it so much. And when they get there, they're not going to like it as much as they think. One of the things that's very similar about you and I, I think maybe a little bit of experience because we're both done very well financially. And I told that line, that's hard for me too, because I don't want to poo poo poo somebody who wants to see something out of you.

That's something you think you want to aspire to and that's a benchmark. That's you. I know because I have one and I don't flash it. I'm telling you straight up, if you think that's going to feel some bucket of happiness within your way off the mark, like maybe for a week, you know, and then or that Ferrari or whatever it is.

I love that about your content. It's difficult because I think sometimes people take you and I so literally about that fact like, well, why did you achieve anything? That's not what we're saying. And I think I started talking about it loud and aggressively during a time where that was the counter time that was going on.

So it was interesting. I was curious what was going to happen. I really, I really felt some sort of weird. It was a really weird like I could feel it bubbling up a couple years ago.

I'm like, fuck, I need to do this. I also knew it was going to be like not land like with a lot of people. I knew it was also going to put some pressure on my friends and acquaintances. Every one thing is this, you can have anything you want.

First of all, because who am I or who's anybody else? Do you comma? Just ask yourself why. Are you so insecure that you need the logo of the BMW or the table at a club or what do you need that for affirmation of others or do you actually enjoy actually the taste of alcohol, the speed of a car, the, you know, you know, it's funny.

I even happened to be careful the other way. I would almost overcorrect it and stuff like subconsciously on purpose. I was like, I'm going to fly private a couple years, whatever. And then I just started becoming, that became stupid because it wasn't practical for the value of my time.

You know what's funny? I don't really, I don't really experience it. I want to tell you because if you're so right, I fought for a long time. This isn't part of my identity.

I like it because the car is nice or whatever. And I was about 40 and I flew into Atlanta and I had to get a rental car. There was nothing but beaters left. Yeah.

And I got in this kind of beat or rental car and I'm driving and I realized in that moment, I felt like this is no joke. I've done pretty well. I made some money and I'm in this car and my self confidence honestly in my body was lower. I understand that.

You idiot, you've literally tied some of your self esteem to what all these other people think about what you're driving. One second after you've driven by it, I can't see you anymore. And it was a wake up call even for me, Mr. Evolve, Mr.

Gee, Mr. Gee, Mr. Gee, Mr. Gee, Mr.

Vice, I'm like, even you. We all have that. One of the greatest things about getting some attention and admiration is I didn't, I'm not worried about that part because I'm in a fucking cocoon. And I think, I think, you know, even kind of like jamming for three minutes before this.

Like, you know this about me. Like, I'm a little bit weird in comparison to everybody. I'm a little bit in my own fucking weird cocoon, you know, and, and, but even for me, you know, like realizing that I wasn't candorous enough. Like that, I was like, what is my vlog?

Cause I'm like, fuck you. You know, things aren't happening. I like countering. I like always staying in the middle.

So like as soon as things started really popping off two or three years ago, I'm like, okay, fuck you dude. Like I understand you're on the verge of like everybody thinking you're the best. Why don't we actually take this energy and go the other way? What do you suck at?

And the reality is I lacked candor. I hate negativity and tension so much that as a leader in my company, I would be around the bush when somebody sucked. It really, and you took the words out of my fucking out when people were to bane or their son how soft the culture is because I, you know, back to how you open this, a lot of people listen right now, even when we started this interview, actually don't like me because I have a lot of aggressiveness in my content plus I poke at zits, right? I poke at things that people don't want me to poke at.

So I understand why you then I think I've done a better job. That is just a truth. But I also think over time it becomes more obvious. You know, I'm so humbled by you saying your humanity, your heart.

I think that's become a little bit more obvious at scale. It's extremely obvious to the thousand people that work at Vayner so much so and it's devastating because for my audience, I think I'm incredible at accountability. But at Vayner, I would argue six, seven years ago, I created 70, like it wasn't 50 50 accountability and you know, and merit and kindness and all that. It was 70 to like to to the lack of accountability over coddling because I love being a leader and I'm like, fuck it, I'm gonna put it on my back.

I wasn't like managing, but all of the driven stress, which then for upper middle management, became cush and it was kindness. It was kindness over results. That's when I released something called the Honey Empire. Yes.

So I started talking about that internally. And over the last 18 months, I've got a lot better and I'm really excited to be the 50, 54, 64 year old version of me because what I have to worry about is actually not being over coddling, which on my content, I'm a dominant force on tander and bring a lot of people like quote unquote, tough love in the people I manage directly. So indirectly on a podcast with you on stage, I can go that route. Yeah.

But directly one on one, it breaks my heart too much. I don't give a fuck about money enough. And so I go into kind of therapist kind or brother over coddler. So it's been really fun.

You know, when you say, and I appreciate you sharing, which inspired me to share right now, you're like, fuck, I'm like, I've never had that. Like I'm like, I'm zero at that. Like my want to own anything to flex on somebody to create a perception is zero because my my my external validation meter through, by the way, pure luck. Like what's called it is when my parents had sex and how my parents raised me and where I was raised, right?

Like pure luck, circumstantial. But I'm so grateful. And I think back to high school, my ability to be friends with most popular kids and the biggest nerds, my best friend who runs Wine Library, Brandon Wernicki, was far from popular in high school. And I left popularity on the table in high school because I needed to be friends with Brandon.

And I would argue high school, maybe the single hardest half decade to kind of have that level of humility. So like real life now, piece of cake, I don't need to walk into the club and have a watch or necklace or whatever. First of all, that was never part of my culture. I just worked every day.

But even the once in a blue moon scenarios where that I used to go to jet games and because I had so many buddies that wanted to go to jet games, I used to trade my good seats, literally go to my good seats, give the people, we would go up to the upper deck for big games because my friends couldn't afford it. And I would go with my good seats and try to trade with the people that were sitting there and want to sit together with my friends in the upper bowl. And that's just always who I've been. So that comes natural.

So anyway, that's the energy I'm trying to bring because what Instagram has done is it's amplified truth. Instagram hasn't fucked us. Social media hasn't fucked us. It's exposed us.

We've always wanted to look the part versus be the part. That's why people bought homes that are bigger and cars that are bigger and clothes that are bigger long before they were social. You cared for your neighbor to see that you had a Mercedes when they had a Toyota. That's always been the case.

And I want people to be, I want people to have that fucking mindset. Well, the reason I'm glad you say that because I think people that just scroll through social or would see you and probably me at some points too wouldn't know that. And what's interesting is you and I know a bunch of successful entrepreneurs is a great lesson. The cutthroat do it for show, do it for flash or even other people type entrepreneur all the time.

They don't always sustain success. The people that I know that have had success over decades that have won the long game have an approach more like what you just described. They have empathy, they have concern for people they care. I rock it too.

I'm the worst still to this day at one and one conversation. I'm okay on stage. I kind of a blow up a room. I'm disappointed in you.

I'm disappointed in you. You know, it's about, you know, I used to think it was the value of money. Now I realize it comes at the cost of the other eight players. So I've changed my tune a little bit more.

I didn't mind that it came out of my cost. I'm just so grateful for my process. I'm, you know, I'm starting to realize, oh my God, I'm way more obsessed with the process that I am with the trophies that come from it. Like I always wish that I was given the, there's a part of me that always wishes that I have the athletic ability because I would have been a Hall of Fame athlete.

I just know it. It's the obsession of the game. I'm not going to work at the Gary. If we go back to the 25 year old, you, I've always wanted to do it.

I wanted to do it. I wanted this about you. You and I, our content lines up very similarly, except we nuance one thing differently. And I want to talk about it.

So, um, 25 year old Gary. So here's, I look at you and I'm gonna ask you about time management a minute too. I look at you. You have a big life.

Your life is big and your, I keep like no, those are the same. I sometimes it's a five minute meeting for them. I'm like, it's so ironic. I run four minute meetings because it's just like, there's only so many hours in a day.

We got to get to the point. It's not that I want to hear from you. of this too, of speed and efficiencies. So I look at you and one of the things, I just deduce things I see and people I go, that's why, that's why, that's why.

The number one thing with you is your empathy and kindness and concern for people. Number two thing I noticed, God given and worked on talent to articulate. That's just be real. The thoughts come from his brain through that mouth, it's a gift or a talent.

I'd like to think I have some of that too. I see that. The next thing I see, work ethic. I see a dude who's busting it.

I know that you're not putting on Instagram when you're napping, but I'm watching your life. It's a big life. If I went back to the 25 year old guy working a mom and dad's business, you're still there, that same thing, like just crazy. Yeah, I'll break it down for you.

That's the year 2000. I get out of school in May of 98 and 2000. So 2000 was a huge year because May of 98, I come in. So since 14, I go into the dad's liquor store 14.

At 17, 18, 16, 17, 17, I'm like, I'm gonna do this. I hate school. I love my fucking parents more than breathing. I'm gonna go in there.

I'm gonna fucking build a monster. Now, this is 1996, this actually, this is 1993, family businesses in 1993 looked like this. I'm gonna go work for my dad. Build a $100 million business, that's kind of what I'm thinking.

And one day he'll die and I'll inherit it. Slash, I'm gonna go in there. I'm gonna fucking dominate. Build a huge monster.

And then maybe I'll bounce at some point, start my own day. So 20 year old Gary is now super pent up, right? Because like, you know, I'm gonna really give it to you. Because I'm first of all, I'm obsessed with how well you mapped those three data points.

So kudos to you. Cause that's super uncomfortable on. 19 year old Gary is calling his mom from now to college, shit college. I'm playing Madden all day and just fucking hustling in like the hood college I'm in.

And I call my mom at 11 p.m. once every nine months. So one at three times every two years crying about, I can't go into dad's business because nobody will give me credit because I'm a superstar. And if I start here, I'll never get the credit.

I deserve even though I know what I'm gonna do mom. At that point I knew what I was gonna do. I'm gonna come build a huge business for dad and I'm gonna start over, right? That was real hard for me.

And feel to this day when people don't know my story, which once, and I might clarify it, cause it's important for me. I go into this business, I build it from a three to $60 million business, no credit line, no cash infusion, grinding, no internet, no internet, no internet. I mean, it was internet, it was a different fucking internet than it is now. And then I leave at 34, I never pay myself, I think one year it was a hundred, a little over a hundred thousand years, but don't forget for an executive that took something for three to 60 million.

The first three, four, five years were 30, 40, 50,000 ranges. I live in a $1,800 month apartment the whole time, right? Or excuse me, until I was 29. I save up money.

I then get to this place where I'm at. I'm 31, 32, I realize the internet's coming. I have like three, I'm 31, 32 years old. I'm making 90,000 a year.

I built a 40, I have that point at $50 million business. And I have 400,000 dollars in savings. I put all those savings into Tumblr, Facebook, and Twitter stock, all of it. And then I start VaynerMedia at 34, and in a conference room with another company, because I couldn't afford rent, because I had no money with my brother.

So first of all, that's just important, because so many people listen right now are 28, and are way ahead of what I was, are 32, and way ahead of what I was. So it speaks to what you can do in a decade, if you fucking got it. 25 year old me, super pent up, to prove to the world, most likely myself though, that I'm as good as I am. I just got done with my first full year of running the company.

We went from three to like 8.9 million in this blast. And now I'm in year two, now I'm really in it, 18 months fully, obviously through college and high school, I was in the store, but now I'm the fucking guy. And I'm a fucking machine. 7 a.m.

in the store, leave it at 10 p.m. Every night, 7 a.m. to 10 p.m. Every night, Monday through Saturday.

No going out, no girlfriend. Sunday, sleep till like fucking noon. Go to my parents' house, talk business in the fall, watch the Jets in the not fall, hang out with my little brother and my sister. 100% 1940s immigrant family man kind of world.

Every day, 7 to 10 p.m. Every day, every day, every single day of my 24, every day. Sleep till 11 a.m. Sunday, garage sale, and go to flea market as a side hustle on Saturday for fun or Sunday for fun, because I liked it.

Or watch the Jets or go to my parents' house an hour away from my apartment at that point, 45 minutes away, to hang out and talk business to set up the next week, every day. That is literally my entire life. So when people now are like, oh, I hustle, yeah, like I get it, but it's by their standards. It is not by immigrant, you know, and I like that people have balanced lives.

That's great. That's just my answer to who 25 year old need us. OK, so it goes right to what I want to ask you. So you just, people look at me sometimes, and I'm not being self-deprecating either.

I'm 49 next week. And oftentimes, I think people, I look at least my age or older. And I say sometimes, I think one of the reasons I'm a little bit older is my 20s resemble yours. Like, it probably aged me a little bit.

It probably experienced me a little bit. Like, there were no vacations, right? Same thing. Difference, I got a little bit better financial reward earlier than you.

Yeah, what were you about? I was hustling every single day. I was building my financial company then. And then I would build my real estate businesses.

And I'm just saying thing, son up when people were already going to sleep for three or four hours, six days a week, sometimes half days, Sundays, for a decade. And what I want to ask you about, because so many things we say are similar except this one point. I wonder if the new one's up. When I get a 25 year old guy who asks me, hey, I want to be somebody I want to win.

My answer is typically that, hey, you have to have patience because it may not happen now. But you've got to get after it. And I think that's what I was doing. That's what you were doing.

That's what Zuckerberg was doing. That's what Cuban was doing. That's what LeBron was doing. But sometimes when I hear you say it, I feel like what I'm hearing and maybe it's a sound bike is going.

I know where you're going. Keep going. Don't worry about it. Travel to Europe.

You'll get your life as long. I'll explain. I'll explain. I'm scared.

When you and I were doing it, entrepreneurship was not cool. Ed. Yeah. What you're hearing in that new one's brother is concern.

The concern that a ton of fucking people want to be it now and aren't it. So I think people have now aspired to be an entrepreneur when they're not. And those are the people that are going through depression are suicidal, are unhappy, because they're in a game that doesn't match them. So when I say that, it leads on playing chess.

It's never one size at all. I want to see what the person says next. I'm looking for the tell. Got it brother?

Yeah. I'm like, listen, don't over stress your patients. Your 20s is a good high risk, high reward time. If it's in you, if you said that to me, if Gary said to Gary, go to Europe, go this.

I'm like, fuck you. Right, be to it. Well, that's what I'm looking for. Because when the kid says, yeah, you're right.

I'm like, huh? And I couldn't breathe. And I couldn't breathe. I had to do it every second.

I couldn't breathe. This is not when you're a natural purebred. You're in Beyonce, LeBron, public castle category. You're an artist.

You're an artist. There was no choice. I'm not doing this for the fucking flex or the glam or the money or the house or the jet. I don't want a single thing.

I don't want to be part of any exclusive club. I don't need an island. I fucking need the game. Who the fucking game?

You know what's funny? I thought that's my favorite thing probably ever been said on here. Thank you. And the reason is that I live it.

And I had a really successful dude tell me when I was young, because I was going crazy. He was crazy. He was in his 50s. His name was also.

I'll never forget it. He's passed away since he goes, hey man, it's never going to go away. It's never going to go away. I'm ready for this.

You're ready for this? I think it's stronger in me now. Now I'm like, fuck it. Now I'm like, I want to snatch you.

I want I want I want national entrepreneur day to be a stay at home holiday on November 14th, because that was my birthday. I'm like, fuck it. I want it more now. I'm more ambitious.

I'm more hungry now. That's the truth. That's not some mid-laced crisis thing for all the 20 year olds. If you're like me, you'll remember this fucking interview.

I'd be like, fuck, he's right. It's true. I'm hungrier. Yeah, it is true.

It's become more of a pofavic who I am. There's momentum in my life. It's like you've got momentum. People also underestimate the power of momentum.

You get your life going at magnifies. Everything you've got going around you. Every year, the best baseball team doesn't want to roll seriously. That's the odd spot.

Oh, I love you for that analogy. Literally. Literally. You know what's crazy right now?

We're talking right now in the background. It just popped up. Just popped up in the background. The 2008 AFC Championship game.

Patriots chiefs who obviously hate the patch with all my heart. But that was a game of momentum. The patch just scored up 14, nothing now in this game. I think they went up like 21.

They were up huge. They had all the momentum in the first half. Then the Chiefs had all the momentum in the second. For people not to understand that the easiest comp is sports to life on this.

It is pure momentum. I couldn't agree with you more. You know what I love to think about that? The things we said no to that were actually the trigger to a hotter, to a streak, to a heater.

We said, I hope that heaven is where it shows you what life would have been based on choices. I love that I didn't go to some night where at night would have been these two people that would have made this deal with it. I love knowing that momentum is based on choice that I've missed momentum many times in my life. And that I've gotten momentum many times in my life.

I love that part of the game actually, which is like decisions actually matter. And sometimes when you have the humility to go to a thing that doesn't seem right, you get something that triggers a domino. And sometimes when you go to something, I remember sitting down, there's one meeting I remember very vividly with Howard Schultz. I mean Howard Schultz to kind of just, I was getting hot, getting in this, you know, and like I got connected.

I remember sitting four minutes before it. I'm about to walk in here and I'm about to blow this dude's face off and it's going to be a fucking foundational thing. I walked in, we had a 15 minute meeting, 20 minute meeting and nothing said. And I didn't feel like I had it off the aye, I felt like I gave it, but it didn't click.

Whereas when I went to go see Jimmy I mean, for this meeting I'm like I'm going to go blow his face off. Within three minutes he's like your next Simon Cow and he casted me in the Apple show playing the apps with Will I Am, Winofoundro and Jessica and if that show actually got seen, unfortunately it was before all the OTT stuff and the way TV, like that would have been white and that would have been one of the moments. So, you know, the reality is that, you know, like I love that kind of shit and then I love I'm trying to think of like something good where like who I need, like I'm trying to think of a real logical thing. Well, you know, I took a meeting with the Jeff's president at a bagel store because he wanted to sell me a skybox.

I told him that where the world was going, we became great friends. That's Matt Higgins who's on Shark Tank who Steve Ross is right hand. That led to him leaving the Jeff's years later going to Steve Ross and dolphins. That became the German who bought a piece of my company and like that bagel meeting became monster meeting for me and I didn't know who Matt Higgins was going into it.

So, I love Chance. I love Momentum and I love what starts Momentum. That's where I just took this. Yeah.

To remind everybody right now, say yes. You don't want thing that I hate about people that haven't achieved anything and people that have achieved everything, they overvalue their time. And it's a tricky one. If you haven't gotten there yet, what should people like Gary, I'm not doing that pro bono work, I should be compensated.

I'm like, bro, you're working with nothing. Like there's 700,000 video makers that I can tweet right now. Like, sorry, like when your work's not worth anything, like when no humility and then, and again, no humility. When people get fancy, they don't take, I take so many small meetings.

I do so many things like TV in the morning during this COVID crisis to like just help. And once every 8,000 times, it helps me. Right. Right.

I'm exactly the same way. Brother, it's like, I had no idea what I was really glad that we did. Let me get a couple more things for me because we're both ranking today. You've made really good calls.

So when you dump your money into Twitter or Facebook, what do you see now? So there's entrepreneurs out there, there's trends. By the way, how do you get to be successful? I'm ready to go.

Voice and text. Elaborate what you mean. Everybody equals listening to have a text service, text converts that are then email, better number two, voice, I think Alexa and podcasts and Google Home. This I see four to eight years out, text I see 18 months out.

Those are two things I'm obsessed with. Okay. So everybody's got that, right? You just heard it from him.

By the way, there's going to be some video in about eight years where we played this back and he's on stage talking about voice and text and the whole thing's not here to you. I love that stuff. Like I love it. We're going to both get each other.

We look so good back then. You're not going to be on. You look like a fucking beat. I want to see you in the fucking squared circle.

I think you need to keep going through momentum and end up in WrestleMania a couple of years. but you just took it from me. I know you're going to. I know.

I know. I'm sure you get it. So a couple of things really quick. I'm really interested about this too because it's something I know a lot of people want to know as well.

I don't post in my social media almost ever about my family yet yet. People seem to feel like more than most people they know who I am and then Gary V almost never or never does it. But like I think your audience people feel like they know who you are. Is there a way you create content or is that strategic?

No, I think I'm just speaking the truth in the narrow lanes that I talk about and I'm very comfortable in my own skin and I'm very good being me because I'm comfortable. I think you have confidence and you know what you're talking about and you don't have hidden agendas. You can really build something special. What did you believe 10 years ago that you thought it's definitely true about life or business that you now know you were wrong about?

That's a funny question. 10 years ago, 34. What did I believe that? There's definitely stuff.

Let me tell you why I'm pausing and I already am a mad at myself because I think it should I don't want to come across as a lack of humility of like saying wrong. I'm very scared of how one dimensional and narrow and deep I am meaning at 13 or 14 a lot of these things became clear to me or conscious to me and almost nothing to change like I knew that work like balance was gonna be tricky as fuck because I was too passionate and I was a man of the world and that's been true. You know like I'm not gonna sit here and say oh fucking you know I didn't realize that I'd be so busy and like struggle with not wanting to miss stuff but having to make choices and having the strength to make choices both for family or business and not over judging myself. I already fucking do that then.

Yes, but for me identical. I think people ask me what's if there's a whole you wish you were better out of a flaw for you business or life wise it's what you just described. Honestly, I don't judge myself like I'm prepared for my children to say they wish I was around more and I'm also but I'm also prepared for them to show me that I showed them a life of doing what you love so I taught them how to live and that doesn't mean about money and if they go in nonprofit politics serving the public whatever they may do business like I think we by example matters. And I think I got lucky that technology makes me connect it more than ever and I can physically be there way way way more than my father was.

So like you know like I think everyone's different and I think you don't know you have children that this woman in the Philippines I was at a conference sense and that blew my face off which was like she's like you know I used to resent my mother because she was like a judge and she worked her face off and she's like the then like when I got older like it's become the foundation of my happiness she showed me I could be an independent and have a child and I love her and it spoke to me because the reason I don't fear working so much and potentially missing stuff when I'm 10,000 ex more involved than my dad was is because my dad is one of the loves of my life. We have a tremendous relationship on the flip side I don't make the assumption that my kids are going to see it the same way so mentally mentally prepared for them to be disappointed and by the way one will be in one movie and so cliche right like and so like I'm open to that and I'm most open to adjusting they're gonna now be 11 and eight this summer like well maybe things change and then by the way things change when I get older all of a sudden you know the only thing I think about is sitting courtside at Nick games with my son two times a week when he's 14 a New York City kid grabbing uber meet me at the garden and fucking live life together. Yeah. You know so like and that wouldn't have happened and not that you need courtside last row is great for me as well back to last story but let's not get it twisted especially where my life is for my son at 13 when he's sitting there Russell Westbrook comes over and gives him daps he's gonna be fired a fuck up and it's fun now what I also have to do is make sure I don't buy him shit so they become spoiled as fuck so he realizes like cool you want Russell Westbrook to fist bump your son or daughter then you better fuck it work.

Absolutely that's the new wants to do what we do by the way are those two things so last I'm actually last thing I want to talk about all in before we conclude you seem like the most certain dude any of us know just definitive like I've already decided I'm gonna have these things with my kids I've already decided there's this balance I thought this through I've got a plan and I know humans are still humans so do you ever have doubt about something you can execute doubt about a decision you've made and if you do you turn that around quickly and give everybody advice because everyone listens to stuff or some type of doubt. I don't have doubt in the things I talk about so and I don't talk about things I don't know I have doubt that if a world war broke out that I would have me that I would be a frontline person I wouldn't I know it. I'm just trying to show you like it's such a non-manly thing that's stuck. But I just know that I wouldn't I just know I would now a fight I would I'm really good like that like a fight I'm kind of like this is the truth actually I'm the second buddy that's gonna punch the other like you get a fight at we're out somebody else somebody else is gonna be first I'll be second behind the fucking but I won't run away from that because my brain doesn't think I would die.

I fear death enormously because you're right I am certain which leads to ungodly amounts of love for life. I'm gonna be my saddest and worst version at the end I know it I know it at 97 if they're like you got six months I'm gonna I hope that I don't but back to certainty I think I'm gonna struggle because I'd be like fuck 10 more why not I struggled to find people that love life more than me I love it the good in the bad I'm willing to go to zero and when I fucking tell you the thought of losing it all having unlimited fucking people shit on me with all my content making joke videos of split screen of like I'm so great and now and I headline of like Gary B loses it all sitting in my fucking studio apartment by myself in fucking Queens where it all started and looking at and reading it all that I was actually fake the whole time that I fucking see I knew it all that stuff that really excites the fuck out of me because because a it's never gonna happen because I'm kind of one of these like put a million dollars in cash and bury in the ground you know and that's a lot a lot of money and if I have to go to that home a place I'll give me that starting point I'll get right back b I don't do the things I would lose all my well I don't risk things like that that stupid but but if I would it's really fucking cool to know that I would come back and stick in everybody's fucking Facebook right and I would find every one of them like like I just know who I am I'm just fucking I'm from the dirt I fucking have the humility I have the confidence I have the ability I've been given it I've been given it and I know how I roll and it feels amazing and I just want to do it as long as I can because the legacy is intoxicating and I'm for it I am that's where I'm for it. Well thank you I knew you'd be open today but that's pretty cool stuff you just said right there that's pretty cool man yeah you know what I never you know you've done a good job you do good at this like I never ever in the history of my life even privately said that I hate that I know that I can't be the first person in the front lines of a war because I admire it so much. Me too so do I and the other thing that you said I love is that you love your life brother so much that you're willing to say these last six months 50 years so now may not be real pretty because you're gonna want another 10 years on the ride and by the way that's also why I don't do extreme stuff like I don't race fast cars or like jump out of planes it is the fear of like I don't get a high from it.

Thus what the fuck am I doing even if it's point on 1% and I understand you can have a heart attack you get it like that all makes sense but but for me putting myself in a point a 1% chance is it worth it if I don't get a high from it. Me too brother I won't take my kids zip like I wouldn't even do that. We're very similar on that my high is my own life and winning and serving people making a difference not jumping out of a plane. So we started one place and I want to finish there.

I think you love your life so much because your life is not about you. And I think there's this energy of giving and growth. My selfishness is my selflessness. That's where I want to go.

So when we started off camera you said that to me please make that point and then remind them about all that. Look I think that you know you know giving is intoxicating once you get into it but you can't give if you're not in a place of giving and that doesn't mean money that means happiness. I think that you me others. I'm really really excited.

I think the alpha male winner is starting to evolve. I don't think it means being a pushover like some people get concerned that our culture is getting too woke on that. I think it means rounded in that like I want I want people to feel comfortable in their selfishness. I love saying I'll do right now I want everybody to sign up for wine text.com if you buy wine.

Now that's my dad's business but that is like my family business. So I want people to promote their thing. I want people to buy case Swiss. I want them to buy up at the wines.

I want them to go to VaynerMedia and Vaynerx.com and work with my companies. I want that. There's nothing wrong with that. I want people to disguise.

You know what happens. You get into this gratitude guilt frame where when you're saying something you hedge it with but it's altruistic. I'm like you can have both. You can be altruistic and give and be awesome and be selfish and have a boat and a house and fucking millions of dollars.

It's all good. Am I like you can also do whatever fuck you want but there is no balance conversation right now. It's almost like you have to be foodie, foodie, give away everything or completely rogue. I'm all about me and the reality is everybody's in between.

I want to be great at both. Like bleeding out of my eyeballs the three in the morning this whole week every day and being lost. But knowing that I'm one of the three energies. There's five energies.

Alan Tisch, Michael Rubin, the founder of it and me and then Fanatics's company and VaynerMedia's company. They're working right this second. That have helped in five days to raise 10 million dollars. It's going to feed some kid in Mississippi, some elderly woman in West Chester.

Like eat. The fucking eat. Not to mention all the happiness that comes when you're the person that wins the fucking speaking, rolling Leo and you're just a normal person and for months you and your friends are just happy every day talking about it. Three people in your world.

There's so much good that can be done both selfless and selfish. I'm like sitting here. I just said it right before this. I'm here to make a connection with somebody I know to promote all in challenge.com.

Please go donate some way, some shake 10 bucks minimum. And oh, the Gary V experience by the way is gnarly. It's like what I did was nuts. Like I mean it's so much.

$25,000 shopping spree on my dad's online library. Go to a tailgate with me and then watch a gift game with me. But I won't talk to you during the gift game because I'm crazy. Go garage.

It's the ultimate me. Go garage selling with me and do a trash talk episode. Wine dinner for you and tell your friends. I'll fly you to the tree of my keynotes.

You'll be in the green room and sit front row of all those keynotes. So we get bigger media with me and Tingarly V to build your business. A couple other things. So real good one.

So everybody who like this or has always liked me or has decided like me now or even if you hate me, just go to hauling challenge.com and support because it's good. But I really want to end with this. Be happy and you need to define happiness yourself. It's not me.

It's not anybody else. But know this. Most of you are living based on somebody else's opinion. Your mom, your dad, your girl, your guy, the anonymous comments on your post.

You know how many people are still posting sexy pictures because that gets more likes but they've already evolved into having expertise around something else. But they still have to show abs and muscles and tits and ass. And if you're a validation, fuck that. Let's get out of this insecure high school shit once and for all.

Bro, that could be the gift of this time. And if people like you, myself, continue to messaged during this time. I feel like consciousness is changing a little bit. By the way, 100% is just like I'm going to Facebook and Twitter.

I've always believed what I thought. Two years ago, me talking about self-esteem and kindness and empathy from an alpha place. That wasn't knowing the time was up. You know what I mean?

Yeah, I know exactly what you mean. It's just got time. Listen, there's a time for fun. I mean, Razz, Lambo, some baby giraffes of things on nature.

And there's a time for that too. It just became all that. You're right, brother. I was watching kids in their 20s only aspire to do that.

And then I started looking at drug culture, being inappropriate with women culture, stealing and cheating culture, waxing entrepreneurship culture. And I just started saying, okay, we're about to raise an entire generation of dudes that are fucking dick naces. And I was like, fuck it. I can do it.

And as soon as I start doing it, the other 87 fucking alpha who know it's right too, especially when they see me explode, which is exactly how fucking works. And all of a sudden, fucking, it just started becoming the thing. And it's amazing. And it will be my greatest legacy.

I know right this minute that when I go into the fucking ground right before, I'm like, and then there was that chapter where I fucking refrained alpha males. And it's the biggest fucking thing I can do. Brother, I love getting to know you better today. Let me tell you what's cool.

I've admired you. Obviously, I told you all of your giftedness. But I wanted you to be this guy. This is who I want to, you know what I mean?

You never know until you really go there. You know what I'm saying? And we both do know. We're like, oh man, or when you meet your 100%.

Oh, by the way, going through this all and challenges, I know it's gotten me a little bit more to Hollywood culture because I'm just hand holding a lot of these things. It's devastating when some people pop their culture are considered like kind and super sweet and are like mean to their teens. It breaks my soul. I don't mean to really break my fucking soul.

Yeah, me too. I'm not sure what I said today. Everybody I know you did too. I got that you're even more of a giver and more kind than I knew.

Obviously, your articulation is unreal. But I love the way you articulate the work, the stuff, what really matters. It was all what I was hoping for. So I'm glad we made this connection.

Look forward to Jerry. And I feel like it's probably the beginning of something really special for you. I can't wait, man. I can't wait.

We'll definitely chop around. Hey, everybody, I want to remind you about the Max Out 2 minute drill because I want to engage with you more. And I want to get you recognition as well. So every day I post at the same time, 730 Pacific, 1030 Eastern.

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God bless you guys. Take care. See you guys.