Built To Innovate

Professor Ben Bensaou, professor of technology management at INSEAD Description: The pandemic has shown companies that innovation can’t just be a once-in-a-while fluke or exercise; in order to survive, you have to build it into the DNA of your organisation. Professor Ben Bensaou, professor of technology management at INSEAD and author of the book Built To Innovate, discusses that and more.Image Credit: Ivey Business JournalSee omnystudio.com/listener for privacy information.