EPISODE · Mar 10, 2026 · 6 MIN
Bumper on Podcast Retention, Podbean Discontinues Europe DAI, & More
from Sounds Profitable
Today in the business of podcasting:Podbean has pulled its dynamic ad insertion tool PodAds from the U.K., Europe, and EEA, citing evolving global privacy regulations and a shift in internal product focus.Bumper's Jonas Woost shares data from over 100,000 podcast episodes, showing audiences on Apple Podcasts and Spotify listen to 76% of a podcast episode on average. Elis James and John Robins is set to be the first BBC podcast to accept outside sponsorship now that it is no longer funded with license fees. Also, BBC Studios taps Bauer Media Audio as its exclusive podcast ad sales partner across seven European markets.Creator-first studio Companion announces its first slate of 14 audio and video podcasts, previewing the lineup at Podcast Movement Evolutions at SXSW on March 14 with live performances and a headlining set from Andy Grammer.Voxtopica has extended the discounted submission deadline for The Timbre Awards to March 20, with the final deadline on April 17 and winners announced June 15.To find links to these, and every article covered in today's episode, click here. You can also subscribe to The Download's newsletter to receive the full issue straight to your email inbox every day.
What this episode covers
Today in the business of podcasting:Podbean has pulled its dynamic ad insertion tool PodAds from the U.K., Europe, and EEA, citing evolving global privacy regulations and a shift in internal product focus.Bumper's Jonas Woost shares data from over 100,000 podcast episodes, showing audiences on Apple Podcasts and Spotify listen to 76% of a podcast episode on average. Elis James and John Robins is set to be the first BBC podcast to accept outside sponsorship now that it is no longer funded with license fees. Also, BBC Studios taps Bauer Media Audio as its exclusive podcast ad sales partner across seven European markets.Creator-first studio Companion announces its first slate of 14 audio and video podcasts, previewing the lineup at Podcast Movement Evolutions at SXSW on March 14 with live performances and a headlining set from Andy Grammer.Voxtopica has extended the discounted submission deadline for The Timbre Awards to March 20, with the final deadline on April 17 and winners announced June 15.To find links to these, and every article covered in today's episode, click here. You can also subscribe to The Download's newsletter to receive the full issue straight to your email inbox every day.
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Bumper on Podcast Retention, Podbean Discontinues Europe DAI, & More
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