Burned Out in Business? How the Sleep Sense Founder Found Her Passion Again with Dana Obleman episode artwork

EPISODE · Aug 28, 2025 · 31 MIN

Burned Out in Business? How the Sleep Sense Founder Found Her Passion Again with Dana Obleman

from Creatives Rule the World · host Tracy Matthews

What happens when a successful entrepreneur hits a wall after 20 years in business? My dear friend Dana Obleman knows this feeling intimately. She's the genius behind Sleep Sense, training sleep consultants in 45 countries and literally saving parents' sanity worldwide. But after two decades, she hit a wall that knocked the wind right out of her.Dana's getting raw and real about what burnout recovery for entrepreneurs actually looks like when you're already "successful" on paper. We're talking about that soul-deep exhaustion that comes from doing the same thing over and over, even when it's working. She shares the exact moment everything shifted for her when she remembered that your natural gifts aren't accidents.If you're wondering where your spark went or feeling like you're just going through the motions, this episode is going to hit different. Dana doesn't sugarcoat the struggle, but she also shows you exactly how to find your way back to what lights you up.In this episode, you’ll learn:[03:35] Dana's rock bottom moment that sparked Sleep Sense[09:03] How passion became her driving force through fear[15:22] The five-year burnout pattern every entrepreneur faces[21:03] The breakthrough moment: Your easy is your genius[28:38] Three sleep tips that will change your nightsHere are the resources mentioned in the show:Dana’s Website: Sleep SenseFollow @sleepsense on InstagramFree Reinvention Breakthrough CallJoin The Art of Reinvention ProgramAre you enjoying the podcast? We’d be so grateful if you gave us a rating and review! Your 5 star ratings help us reach more businesses like yours and allows us to continue to deliver valuable content every single week. Click here to review the show on Apple podcast or your favorite platformSelect “Ratings and Reviews” and “Write a Review”Share your favorite insights and inspirationsIf you haven’t done so yet, make sure that you subscribe to the show wherever you listen to podcasts and on Apple Podcast for special bonus content you won’t get elsewhere.xo, Tracy MatthewsFollow on Social:Follow @Flourish_Thrive on InstagramFollow @iamtracymatthews  InstagramFollow Flourish & Thrive Facebook

What happens when a successful entrepreneur hits a wall after 20 years in business? My dear friend Dana Obleman knows this feeling intimately. She's the genius behind Sleep Sense, training sleep consultants in 45 countries and literally saving parents' sanity worldwide. But after two decades, she hit a wall that knocked the wind right out of her. Dana's getting raw and real about what burnout recovery for entrepreneurs actually looks like when you're already "successful" on paper. We're talki...

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Burned Out in Business? How the Sleep Sense Founder Found Her Passion Again with Dana Obleman

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This episode was published on August 28, 2025.

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What happens when a successful entrepreneur hits a wall after 20 years in business? My dear friend Dana Obleman knows this feeling intimately. She's the genius behind Sleep Sense, training sleep consultants in 45 countries and literally saving...

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