EPISODE · May 17, 2025 · 48 MIN
Business Breakfast
from John Wasserman Podcast · host John Wasserman
Cherish, a business owner and coach, shares her journey of starting businesses and finding her calling. She emphasises the importance of reflecting Christ in business and how it can be a strategic advantage. Cherish highlights the value of business principles in both entrepreneurship and employment, encouraging attendees to apply these principles to stand out in their respective fields. A Christian business coach emphasises the importance of aligning business goals with faith and God’s vision. SMART goals are reimagined as SMART prayers, incorporating specific, measurable, achievable, relevant, and time-bound objectives. The coach highlights the significance of prayer as a powerful business strategy, encouraging intentionality and alignment with God’s will. To stand out in a noisy business world, businesses need to be clear about their values and purpose. This involves identifying core values that align with biblical principles and using them as a compass for decision-making, marketing, and team culture. By defining a unique selling proposition that reflects these values and resonates with a specific target audience, businesses can attract the right clients and build a loyal following. A marketing plan should be used to guide activities and goals, whether in business or personal life. The plan should consider the target market, offering, problem-solving, delivery method, investment, and desired outcome. To stand out, the message should address pain points, offer solutions, and align with the medium and method used. A business coaching programme was discussed, focusing on aligning business growth with personal growth and values. The programme’s effectiveness was highlighted through a client success story, showcasing significant business growth and personal fulfilment. The importance of understanding one’s purpose and audience was emphasised, along with the need to integrate faith into business practices.
What this episode covers
Cherish, a business owner and coach, shares her journey of starting businesses and finding her calling. She emphasises the importance of reflecting Christ in business and how it can be a strategic advantage. Cherish highlights the value of business principles in both entrepreneurship and employment, encouraging attendees to apply these principles to stand out in their respective fields. A Christian business coach emphasises the importance of aligning business goals with faith and God’s vision. SMART goals are reimagined as SMART prayers, incorporating specific, measurable, achievable, relevant, and time-bound objectives. The coach highlights the significance of prayer as a powerful business strategy, encouraging intentionality and alignment with God’s will. To stand out in a noisy business world, businesses need to be clear about their values and purpose. This involves identifying core values that align with biblical principles and using them as a compass for decision-making, marketing, and team culture. By defining a unique selling proposition that reflects these values and resonates with a specific target audience, businesses can attract the right clients and build a loyal following. A marketing plan should be used to guide activities and goals, whether in business or personal life. The plan should consider the target market, offering, problem-solving, delivery method, investment, and desired outcome. To stand out, the message should address pain points, offer solutions, and align with the medium and method used. A business coaching programme was discussed, focusing on aligning business growth with personal growth and values. The programme’s effectiveness was highlighted through a client success story, showcasing significant business growth and personal fulfilment. The importance of understanding one’s purpose and audience was emphasised, along with the need to integrate faith into business practices.
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Business Breakfast
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