Business Development During a Pandemic
from Hello Frances Hosted by Frances Roy
Has your approach to gaining new clients changed during the pandemic? Shantelle shares her experience in working in the sales and marketing industry and tried-and-true efforts that continue to work for her no matter the industry. She explains a few key elements in successfully acquiring new customers including strategizing your pitch, volunteering your time and talents, and creating value for potential clients. Do you know who your target audience is? Are you fulfilling all of your promises to your current customers? The answers to all of these questions need to be defined to continuously succeed in business development. Creating personal, mutually beneficial relationships is the key to a sustainable business.
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